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SMM Specialist

KyivPosted 3 weeks ago
Full-timeremote

Job Description

Liven is building a global ecosystem of self-regulation products that help people turn off emotional autopilot and build a better relationship with themselves.

Inside our ecosystem:

Self-discovery companion — an app already chosen by over 2.5 million users. A space for self-exploration through AI coaching, mood trackers, sound practices, and bite-sized learning.

Online Coaching — sessions with certified experts for navigating complex situations.

Supplements — for physical recovery and body support.

We are on a constant expedition with ambitious plans to expand the ecosystem.

Liven is a company for the curious. We are driven by curiosity — an inner need to ask questions, dig deeper, and not stop in the face of the unknown.

We are passionate about creating products and solutions that genuinely help. All our curiosity and culture of experimentation exist to find better ways to support and guide people on their journey of self-discovery.

As an SMM Manager at Liven, you will be the driver of the brand's organic presence on META (Instagram, Facebook) and TikTok: from strategy to daily posting, shaping social media into a full-fledged channel for organic traffic and conversion.

Your challenges:

— Growing Instagram and Facebook into conversion-driven organic traffic channels (organic reach → profile views → quiz → payer) with a focus on increasing CTR and CR through content; — Scaling TikTok to the first 10M organic views through viral sketches, memes, and self-discovery content; — Managing a content plan across multiple META profiles simultaneously (IG, FB, FB Community), adapting formats and tone of voice to each platform while maintaining a unified brand voice; — Building a community around the topic of self-discovery — where people feel heard and can count on value through content.

What matters to us:

— You take full ownership of results: you don't wait for tasks — you form hypotheses, test formats, and scale what works; — You understand algorithms from the inside: you know why one video takes off and another doesn't, and you build content to work with platform logic, not against it; — You think in metrics: ERR, CR to Landing, Average Watch Time, Saves — and make decisions based on them; — You can write clear briefs for the team (designers, copywriters, motion) and bring an idea to final content without losing quality; — You're ready to truly own SMM and take control of the entire user journey and experience on Meta platforms.

Definite advantages:

— Experience working with META as a primary growth channel and understanding of its latest protocols (e.g. Andromeda); — Ability to independently write certain formats such as captions, Facebook longreads, first-person stories; — Experience managing or launching a Facebook community and understanding of organic reach dynamics through long-form text and engaging questions.

What will support your growth at Liven:

  • Culture of curiosity — a place for seasoned professionals with passion, who don't stop at the unknown and deliver strong results even without a ready-made playbook.

  • Growth through impact — your development in the company directly depends on the value you bring to the product and business.

  • Global reach — build a product that supports the mental wellbeing of millions of users worldwide every day.

  • Trust and ownership — freedom to act, paired with high accountability for results.

  • Expert community — access to professional clubs, specialized training, a knowledge base and library for your continuous learning.

  • Space to focus — autonomous offices in Kyiv and Warsaw with breakfasts, lunches, lounge areas, walking tracks, and massage chairs.

  • Sports community — running club, yoga, boxing, climbing, and functional training to keep you resourced.

  • Medical insurance and a stable benefits package.

  • Well-being program — we care about the mental state of both our users and our team.

  • Wartime support — we ensure stable working conditions and collectively contribute to Ukraine's recovery.

Still on Day 1: on a constant expedition

We've reached a scale we're proud of — but internally we preserve the excitement of day one: we keep asking questions, testing hypotheses, and adapting to new contexts. If new challenges drive you and you want to strengthen the team with your own vision — we're waiting for your application.

Put your curiosity to work at Liven 🔎

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SMM Specialist at Liven | Renata