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Job Description
Senior Sales Executive
Department: Ventures
Employment Type: Permanent - Full Time
Location: Guelph, ON
Reporting To: Katie MacDonald
Compensation: $105,000 - $135,000 / year
Description
About RWDI Ventures
RWDI is a global climate and performance engineering firm specializing in the built environment. RWDI Ventures incubates and scales new technology-enabled products that apply RWDI’s deep engineering expertise to high-impact operational challenges.
RWDI Ventures partners with building owners, operators, OEMs, and service providers to bring new hardware-enabled and digital solutions to market. Current ventures include ClimateFirst and Orbital Stack.
About Ibex
Ibex is RWDI Ventures’ elevator motion management product, developed in collaboration with RWDI’s Motioneering team. Ibex helps building owners and operators improve tenant comfort, reduce elevator-related complaints, and lower maintenance and lifecycle costs by optimizing elevator movement in alignment with structural and vibration engineering best practices.
Role Overview
RWDI Ventures is seeking a Senior Sales Executive to lead early commercial growth for the Ibex elevator product. This role is responsible for developing and executing the go-to-market motion for Ibex, engaging target customers, and converting early adopters into paying customers.
Key Responsibilities
- Own the end-to-end sales cycle for Ibex, from initial outreach through contract close.
- Identify, qualify, and pursue sales opportunities with building owners, property managers, elevator consultants, and service providers.
- Develop account plans for priority customers and strategic partners.
- Work with the Ibex team to meet or exceed revenue and pipeline targets.
- Translate customer pain points (ride quality, complaints, maintenance costs, performance risk) into Ibex use cases and ROI narratives.
- Help define and refine Ibex’s target customer profiles, pricing, and packaging.
- Collaborate with marketing on sales materials, case studies, and positioning.
- Build and manage relationships with elevator consultants, service companies, and industry influencers.
- Identify channel or referral opportunities within the vertical transportation ecosystem.
- Represent Ibex at industry events, conferences, and customer meetings around North America.
Additional Details
- This is a flexible/remote position. We are open to candidates in Ontario and Eastern Canada (in the EST time zone).
- This position requires travel within Canada and the US.
Skills, Knowledge & Expertise
Qualifications
- 7+ years of technical sales experience.
- Proven track record of selling technical or engineering-driven products or services.
- Strong understanding of elevator operations, maintenance, performance, or ride quality considerations.
- Ability to communicate complex technical concepts in a clear, persuasive way.
- Comfortable working in an early-stage, evolving product environment.
- Strong relationship building and consultative selling skills.
Nice to Have
- Experience in elevator systems, vertical transportation, building systems, or related built environment sales roles.
- Bachelor's or master's degree in one of the following: Electrical Engineering, Computer Engineering, Systems Engineering, Mechatronics or another related discipline.
- Prior experience selling to property owners, asset managers, or large real estate portfolios.
- Experience working with new or emerging products (startups, internal ventures, or innovation teams).
- Familiarity with building performance, vibration, or motion-related engineering concepts.
- Experience working in a startup or early-stage company team is a plus.
Job Benefits
Why Join Us?
- Help bring a category-defining elevator product to market.
- Work closely with world-class engineers and product leaders.
- Influence product direction in an early-stage venture.
- Play a foundational role in scaling a new business within a globally respected engineering firm.
What we offer
- An opportunity to redefine possible .
- Salary range: $105,000 - $135,000.
- Performance-based commission on new sales (approx. 10%).
- Group health benefits.
- Proactive and ongoing training, education, and a Learning Spending Account.
- Fitness Spending Account.
- An abundance of career paths and opportunities to advance.
Thank you in advance for your application. Only candidates selected for an interview will be contacted.
RWDI Ventures does not use artificial intelligence tools in our screening or assessment process. All hiring decisions are made by our recruitment team. This posting is for a new vacancy.
RWDI Ventures does not use artificial intelligence tools in our screening or assessment process. All hiring decisions are made by our recruitment team. This posting is for a new vacancy.
RWDI Ventures endorses and practices the principles of equal opportunity employment. We are committed to diversity and inclusion.
Accommodations are available during all stages of the recruitment process in accordance with AODA and the Human Rights Code.