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Nalco Water, An Ecolab Company

Account Marketing (TSMC)

Taipei, Taipéi, TaiwánPosted 2 weeks ago
onsite

Job Description

Ecolab is seeking a Marketing Manager to help our customers meet their goals, differentiate Ecolab from our competition, and impact the achievement of our aggressive growth targets.

What’s in it For You:

  • The opportunity to take on some of the world’s most meaningful challenges, helping customers achieve clean water, safe food, abundant energy and healthy environments
  • The ability to make an impact and shape your career with a company that is passionate about growth
  • The support of an organization that believes it is vital to include and engage diverse people, perspectives and ideas to achieve our best

Key Responsibilities

Account-Based Marketing & Strategy

  • Own the end‑to‑end ABM strategy for TSMC, aligning marketing priorities to account revenue goals, technology roadmaps, and fab expansion plans
  • Translate TSMC’s business objectives (yield, uptime, sustainability, cost, water circularity) into clear, quantified value propositions
  • Develop multi‑year account marketing plans tied to node transitions, capacity expansions, and regional fab investments

Customer Engagement & Executive Narratives

  • Create executive‑level storytelling for TSMC leadership, including account value narratives, innovation roadmaps, and sustainability impact summaries
  • Support and package Technical Review Meetings (TRMs), executive workshops, and innovation briefings
  • Build customized content for C‑suite, fab leadership, and technical decision‑makers

Innovation & Growth Enablement

  • Partner with Product Marketing and R&D to deploy semiconductor innovations aligned to TSMC’s advanced node, water, and environmental needs
  • Support innovation prioritization using VOC, competitive insights, and value quantification
  • Assist with value‑based pricing models, ROI/TVD tools, and business case development for large‑scale adoption

Cross‑Functional Leadership

  • Serve as the marketing interface between global teams, Taiwan‑based stakeholders, and corporate account leadership
  • Align closely with Sales, ITCs, Finance, Strategy, and Supply Chain to ensure consistent account execution
  • Drive coordination across regional marketing, events, digital, and communications teams

Performance Tracking & Continuous Improvement

  • Track ABM effectiveness through pipeline influence, adoption metrics, and executive engagement outcomes
  • Continuously refine messaging and programs based on customer feedback and performance data

Required Qualifications

  • Bachelor’s degree required; MBA or technical degree strongly preferred
  • 7–10+ years of B2B marketing experience, preferably in semiconductors, electronics, advanced manufacturing, or capital equipment
  • Demonstrated success in account‑based marketing or strategic customer marketing
  • Strong ability to translate complex technical concepts into compelling customer value
  • Experience working with global / Asia‑based (Tawain) customers preferred
  • Proven cross‑functional leadership and stakeholder management skills

Preferred Experience

  • Direct experience supporting TSMC or Tier‑1/2 semiconductor manufacturers
  • Familiarity with fab operations, UPW/water systems, yield drivers, and sustainability metrics
  • Experience supporting executive engagements and customer discussions

Nuestro compromiso con una cultura de inclusión y pertenencia
Ecolab está comprometido con el trato justo e igualitario de todas las personas colaboradoras y postulantes, y con la promoción de los principios de igualdad de oportunidades en el empleo. Reclutaremos, contrataremos, promoveremos, transferiremos y brindaremos oportunidades de desarrollo con base en las calificaciones individuales y el desempeño laboral, en todos los aspectos relacionados con el empleo, la compensación, los beneficios, las condiciones laborales y las oportunidades de crecimiento. Ecolab no discriminará a ninguna persona colaboradora ni postulante por motivos de raza, religión, color, credo, nacionalidad, estado de ciudadanía, sexo, orientación sexual, identidad y expresión de género, información genética, estado civil, edad o discapacidad.

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Account Marketing (TSMC) at Nalco Water, An Ecolab Company | Renata