Product Marketing Manager

Position Summary: ▪ Formulate regional GTM strategy for LC-MS and software products to meet the expectations of the company’s mid- to long-term strategic plan and annual business growth target. Responsible for the selling strategy, roadmap, feature definition and pricing for the product portfolio. Take in charge of product life-cycle management including pre-commercial launch to excellence, new product GTM strategy and existing products management till discontinuation.

Responsibilities: ▪ Act as regional focal point to connect with global product marketing counterparts on product information and keep up-to-date within regional team ▪ Act as product captain and apply technical & product knowledge, expertise and insights to enhance regional teams' capability in competition and guanrantee win rate in national projects o To be a technical product champion through genration of product positioning, selling strategy, sales tools and organize customized product training for regional team o To provide technical and product support for national central bidding projects o To design appropriate experiments demonstrating superior product performance and specifications based on local competition rationale, work closely with local FAS to develop highly competitive application data for global review ▪ Responsible for market and competitive analysis of LC-MSproducts; monitor on SFDC funnel, forecast, priceand win rate as well as public tender trend by product to give in-time allert on business risk, set countermeasure accordingly and track action execution ▪ Responsible for new product GTM strategy and growth planning for existing product portfolio o To propose company plan for marketing events such as new product launch, seminar/workshop, with optimized budgeting allocation to improve effectives for customer facing activities. o To develop and build good relations with KOLs though technical demonstrations & active participation in the customer facing activities. o Develop customer relationship and conduct VOC to understand market needs for new product ▪ Update and distribute product configuration to sales team regularly

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

For more information, visit www.danaher.com.