Vice President, Strategy Director

Company description Turner Duckworth is behind the brand identities for some of the world’s most iconic brands

Chances are you know our work already

You'll find it on-shelf, online, on-the-go, in home, out of home and sometimes in your pocket

We build brands that are distinct, memorable, and have genuine personality, ones that are easy to understand but also intriguing, that tell a story or make you think

We help brands to become utterly distinctive and deeply embedded in culture

We define strategies, visual identities, assets, and expressions for how brands behave in any channel, at any time, in any market

As brand partners with over 30 years of experience, we believe that whatever you make, make it like nothing else

Overview Turner Duckworth is looking for a VP, Strategy Director to join our US team

About You You are a subject matter expert in all aspects of brand strategy and portfolio architecture with a proven ability to lead projects with high complexity

You are an expert in working with established CPG brands and have significant experience working with large corporate brands as well

You are a strategic leader shaping vision and driving brand-led solutions backed by data and rigor

You are an exceptional collaborator and creative advocate, a critical thinker who is highly adept at the art of diplomacy

You bring ambition, momentum, and a clear point of view to every engagement - helping shape the future of clients’ business strategies

You are excited to support our CSO in building out Turner Duckworth’s brand strategy discipline, and you enjoy rolling up your sleeves

What You Bring Passion for design, culture, and how ideas live in the world Deep expertise in brand and CPG design strategies, with proven ability to connect business objectives to creative solutions Ability to translate insights, trends and research into actionable strategies Compelling and persuasive presentation skills, able to influence and engage audiences at all levels Curiosity about emerging trends, technology, and cultural shifts that impact brand experience Critical thinking with a proactive, problem-solving mindset and relentless attention to detail Excellent interpersonal and communication skills, collaborating effectively across disciplines for cohesion within integrated client teams AI fluency with ability to leverage AI tools for speed, productivity and output What You’ll Do Serve as the CPG strategy lead, partnering with account and creative leads to manage and run dedicated client projects Shape brand positioning, packaging portfolio architecture, packaging information architecture, design strategy, and cultural insight frameworks Apply research, validation, and testing methodologies for packaging, including qual and quant, to strengthen strategic recommendations Support the CSO on large corporate brand transformation workstreams Craft compelling narratives and presentations that make strategy tangible and inspiring for clients and internal teams Collaborate with clients to define brand vision and translate it into design-led solutions Implement AI tools thoughtfully into processes, establishing best practices and maintaining high bar of excellence Work closely with Chief Strategy Officer to drive thought leadership on design trends and brand experience to position Turner Duckworth as an industry leader Champion integration between strategy and creative disciplines, ensuring cohesive and impactful brand experiences Lead and support new business development pursuits from qualification to pitch The Details Full-time,

eligible position 10+ years of experience in a branding agency setting, preferred Subject matter expert within packaging design and brand identity, required Experience with corporate brand transformation, product marketing, visual identity systems, and naming strategies, preferred Demonstrated ability to juggle multiple projects and priorities simultaneously Must be located in or willing to relocate to New York City or San Francisco, with hybrid schedule of 3-4 days/week in-studio, required Occasional flexibility with working hours may be needed to best accommodate schedules across EST and PST time zones Position reports to Chief Strategy Officer, working closely with TDNY & TDSF teams Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger

It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization

We are focused on fostering belonging and creating equitable & inclusive experiences for all talent

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive

Our

package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]

All your information will be kept confidential according to EEO guidelines

Range: $129,485 - $207,324 annually

This is the pay range the Company believes it will pay for this position at the time of this posting

Consistent with applicable law,

will be determined based on the skills,

, and experience of the applicant along with the

of the position, and the Company reserves the right to modify this pay range at any time

Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party

administration system once certain criteria have been met

Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off

The Company anticipates the application deadline for this job posting will be June 30, 2026.