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Job Description
- Lead the development of analytical roadmaps and scalable solutions to address complex, ambiguous marketing challenges.
- Provide actionable insights and evidence-backed recommendations to key decision-makers, directly impacting business direction.
- Design customized dashboards and data visualizations to effectively capture data, track trends, and share insights, enabling greater automation and self-serve solutions and tools.
- Drive the adoption of strategic research methodologies to evaluate campaign impact, accounting for trade-offs and experimental design best practices.
- Lead the Social Analytics outlook for YouTube in the AI era, defining the roadmap for emerging technologies to integrate into our data and analytics workflows.