Marketing Data Analyst- Senior Associate-Consumer Products

Company description Tremend is the newest global software engineering hub for Publicis Sapient

For over 20 years, the company has been infusing its advanced technical expertise into complex and innovative solutions that meet today's digital transformation needs and pave the way for a better and smarter future

By joining forces with Publicis Sapient we're accelerating the impact, providing a good mix of talented engineers, technology, continuous improvement, innovation, and R&D

Here, you'll have the opportunity to unleash your potential, powering up advanced software solutions for some of the world's most iconic brands

Embrace your passion for technology, creativity, and continuous improvement, and join us in making a difference through engineering

Overview Tremend is looking for a skilled Marketing Data Analyst to join our team of bright thinkers and doers

You’ll use your problem-solving creativity to figure out our client’s most complex and challenging problems across different industries

You should be insightful, inquisitive, and naturally collaborative, with a strong desire to share ideas and opinions

Your Impact: Analyze user journeys, sales and marketing campaigns performance, cross-channel Set-up web and mobile tracking, A/B tests, and reporting / dashboards Translate and document comprehensive functional and non-functional

and specifications to drive solution design and delivery Map current and future state processes, ensuring holistic understanding and optimization, identifying operational pain points and improvements Champion effective communication and stakeholder engagement Create test conditions, drive and participate in testing activities to validate

and ensure quality assurance and solution integrity Provide hands-on support during project go-live and transition phases Work closely with main Marketing, UX, PM and developer colleagues in order to ensure the collection of business

/needs, the backlog and roadmap creation and the analysis of the data collected

Your Skills & Experience: 3-7 years of relevant experience in: Web / App Analytics, Customer Experience, Customer Behavior , A/B testing, Segmentation, Personalization, Martech Strong analytical skills and data-driven approach with solid commercial experience Stakeholder management skills and clear communication Experience with driving strategic programs is preferred

Hands-on experience with: Google /Adobe Analytics (or similar), GTM (or similar), Marketing Automation tools, CDP, CRM, PowerBI (and / or other data visualization tools) Understanding of key metrics and concepts that impact e-commerce and digital marketing e.g. performance marketing, customer journey management, personalization, funnel analysis, CLTV, online merchandising, SEO/ ASO/GEO, A/B and multivariate testing, customer segmentation, basket abandonment analysis and competitors benchmarking

Additional information Besides an exciting job in a tremendous team, here's what you can expect: A fast-paced tech environment Continuous growth & learning Open feedback culture Room for own initiative & ideas Transparency about results & strategy Recognition & reward for hard work Working with a flexible schedule Medical subscription Meal tickets Extra vacation days - starting with 25 vacation days Many others perks