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Senior Director of Growth & Acquisition

Los Angeles, CA$150K - $200KPosted 1 months ago
Full-timehybrid

Job Description

About Huckleberry
 
At Huckleberry, our purpose is simple yet powerful: to build life-changing products and experiences that help all families unlock everyday magic.
 
Today, more than 5 million families trust Huckleberry and our app to be their partner through parenthood. Real pediatric expertise works hand-in-hand with data science, AI, and behavioral science to provide support behind-the-scenes that guides every parent through their unique journey. 
 
We believe every family should feel taken care of—which is why we’re growing quickly and expanding our product offerings to help every family thrive.

About the role

We are hiring a Senior Director of User Acquisition and Growth to lead scalable, efficient user acquisition for Huckleberry as the marketing lead in the Growth Pod.

This is not a performance marketing role with organic as an afterthought — or vice versa. We're looking for a leader who commands both paid and organic acquisition with equal fluency, and who goes one step further: designing product-led growth mechanics: referral loops, viral invite flows, in-product sharing moments that build compounding acquisition flywheels and reduce dependence on paid over time.

This leader reports to the VP of Brand Marketing, manages a multi-disciplinary team, and serves as the primary marketing principal within the cross-functional Growth Pod (Product, Engineering, Analytics, UX Design).
About the role

We are hiring a Senior Director of User Acquisition and Growth to lead scalable, efficient user acquisition for Huckleberry as the marketing lead in the Growth Pod.

This is not a performance marketing role with organic as an afterthought — or vice versa. We're looking for a leader who commands both paid and organic acquisition with equal fluency, and who goes one step further: designing product-led growth mechanics: referral loops, viral invite flows, in-product sharing moments that build compounding acquisition flywheels and reduce dependence on paid over time.

This leader reports to the VP of Brand Marketing, manages a multi-disciplinary team, and serves as the primary marketing principal within the cross-functional Growth Pod (Product, Engineering, Analytics, UX Design).
About Huckleberry
 
At Huckleberry, our purpose is simple yet powerful: to build life-changing products and experiences that help all families unlock everyday magic.
 
Today, more than 5 million families trust Huckleberry and our app to be their partner through parenthood. Real pediatric expertise works hand-in-hand with data science, AI, and behavioral science to provide support behind-the-scenes that guides every parent through their unique journey. 
 
We believe every family should feel taken care of—which is why we’re growing quickly and expanding our product offerings to help every family thrive.
Huckleberry Labs is an equal-opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
 
Huckleberry Labs makes hiring decisions based solely on qualifications, merit, and business needs at the time.
 
Please note that we are currently only able to hire full-time employees in the following states: CA, DE, GA, IL, MA,  MI, NV, NY, OR, TX, WY, and VA.

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Senior Director of Growth & Acquisition at Huckleberry Labs | Renata