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Job Description
- Launch high impact in-product campaigns to drive app acquisition, user maintenance, healthy user states, brand lift, and more.
- Partner with Product/Engineering to expand Search’s growth infrastructure and influence product roadmaps to improve user journeys, drive discovery, and scale growth programs.
- Lead marketing initiatives to drive adoption of new search behaviors, including complex queries and multimodal searches using images, video, and voice.
- Be an owner of the owned and operated channels, act as a growth partner to Search marketers and the international marketing teams.
- Leverage user insights, quantify initiative impact, and codify best practices to define growth strategies across all Search surfaces (iOS, Android, and Desktop).
