Job Description
The Content Strategy Associate is a key member of the Marketing team, supporting VanEck’s earned media strategy, with a focus on AEO and the evolving financial media landscape, including financial influencers and emerging platforms. Working closely with internal teams and external PR partners, this role supports day-to-day earned media activity and shapes insights into media-ready narratives to drive visibility not only in traditional media, but also in AI-generated responses and emerging content ecosystems. The role helps identify new opportunities to position VanEck perspectives with broader and increasingly digital-first audiences.
