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Customer Marketing Manager

United StatesPosted 1 months ago
Full Timeremote

Job Description

Novara provides safety and operational risk management software that empowers organizations to identify and resolve issues before they become incidents. Through the Flex and Risk Management Center platforms, Novara helps organizations address operational risk proactively by unifying data, increasing workforce engagement, and proactively managing risk. Novara’s combination of training, software, and tools puts people and safety first while protecting critical operations.

Position Description:

The Customer Marketing Manager owns the strategy and execution of programs that drive product adoption, expand customer lifetime value, and deepen engagement across Novara's existing customer base. This is a practitioner role, someone who brings proven customer marketing experience and can build and run programs with minimal oversight.

The role spans three core areas: expansion and adoption marketing, customer communications, and customer engagement. Roughly 40% of the role is focused on driving measurable expansion and retention outcomes through targeted campaigns and lifecycle programs. The remaining 60% is split between owning all customer communications; newsletters, product updates, onboarding sequences, and lifecycle email, and building the engagement programs that keep customers connected to Novara and each other.

This role works closely with Customer Success, Sales, and Product and is measured primarily against Net Revenue Retention, module attach rate, and customer engagement outcomes.

Position Description:

The Customer Marketing Manager owns the strategy and execution of programs that drive product adoption, expand customer lifetime value, and deepen engagement across Novara's existing customer base. This is a practitioner role, someone who brings proven customer marketing experience and can build and run programs with minimal oversight.

The role spans three core areas: expansion and adoption marketing, customer communications, and customer engagement. Roughly 40% of the role is focused on driving measurable expansion and retention outcomes through targeted campaigns and lifecycle programs. The remaining 60% is split between owning all customer communications; newsletters, product updates, onboarding sequences, and lifecycle email, and building the engagement programs that keep customers connected to Novara and each other.

This role works closely with Customer Success, Sales, and Product and is measured primarily against Net Revenue Retention, module attach rate, and customer engagement outcomes.

Novara provides safety and operational risk management software that empowers organizations to identify and resolve issues before they become incidents. Through the Flex and Risk Management Center platforms, Novara helps organizations address operational risk proactively by unifying data, increasing workforce engagement, and proactively managing risk. Novara’s combination of training, software, and tools puts people and safety first while protecting critical operations.
As a growing company, Novara values its employees by supporting them with a full benefits package including Medical, Dental, Vision, Flexible Spending Accounts, PTO, Paid and Floating Holidays, 401k with Company match and immediate vesting, Company-funded Life Insurance, Employee Assistance Programs, and No-cost Mental Health Benefits.
 
About Novara
 
Novara provides safety and operational risk management software that empowers organizations to identify and resolve issues before they become incidents. Through the Flex and Risk Management Center platforms, Novara helps organizations address operational risk proactively by unifying data, increasing workforce engagement, and proactively managing risk. Novara’s combination of training, software, and tools puts people and safety first while protecting critical operations.
 
Novara, a Providence Equity portfolio company, provides safety and operational risk management software that empowers organizations to identify and resolve issues before they become incidents. Through the Flex and Risk Management Center platforms, Novara helps organizations address operational risk proactively by unifying data, increasing workforce engagement, and proactively managing risk. Novara’s combination of training, software, and tools puts people and safety first while protecting critical operations.
 
Novara launched January 1 2026, as an independent company, a spin-off of the Flex and RMC software businesses formerly part of KPA.
 
 
Don’t meet every job requirement? At Novara, we are dedicated to building a diverse, inclusive, and authentic workplace. Studies have shown that women and people of color are less likely to apply unless they meet every requirement. If you’re excited about the role but your past experience doesn’t align perfectly with every qualification, we still encourage you to apply! You might just be the right candidate for this or other roles.
 
Please note that we may use AI tools to assist in the initial screening of resumes to help identify qualified candidates more efficiently. All decisions are reviewed by a human recruiter, and no hiring determination is made solely by automated means. 
 
Novara is committed to providing equal opportunity in all of our employment practices, including selection, hiring, promotion, transfer, and compensation, to all qualified applicants and employees without regard to race, religion, religious dress/grooming, color, ethnicity, sex (including sex stereotyping), sexual orientation, gender identity or gender expression, national origin, ancestry, citizenship status, creed, uniform service member status, military or veteran status, marital status, pregnancy, breast-feeding and/or pregnancy-related conditions, age, protected medical condition, leave status, physical or mental disability, genetic characteristics, or any other legally-protected status in accordance with the requirements of all federal, state and local laws. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
 
If you need assistance or an accommodation due to a disability, you may contact us at [email protected].
 
Customer Marketing Manager at Novara | Renata