Customer Development Manager- Insights & Analytics

Overview

The Customer Development Manager (CDM) supports the Walmart/Sam’s business by providing analytical, operational, and customer-facing support to the National Account Managers

This role is responsible for translating data into actionable insights, supporting forecasting and supply chain alignment, and driving execution across a variety of sales and customer initiatives. 

The CDM plays a critical role in identifying trends, synthesizing insights across multiple data sources, and enabling fact-based decision-making

This individual thrives in a fast-paced, dynamic environment, effectively collaborates cross-functionally, and demonstrates strong organization, communication, and analytical capabilities. 

Responsibilities

• Analyze retailer data and present key findings, insights, and recommendations to both internal teams and customer stakeholders 

• Build and maintain reporting and dashboards (e.g., Power BI using Scintilla API data) to visualize performance and enable data-driven decisions 

• Develop and run tailored reports to support business analysis, including POS reporting (weekly, monthly, YTD), vendor scorecards, and market basket insights 

• Maintain standard reporting to track business performance (e.g., lost sales, in-stock %, fill rates) and identify trends, risks, and opportunities 

• Monitor and analyze promotional effectiveness and provide recommendations to optimize results 

• Partner with Account Leads to identify and support recommendations related to shifts in consumer purchasing across brick-and-mortar and eCommerce channels 

• Identify opportunities to improve performance in partnership with Customer Replenishment and Supply Chain teams 

• Support forecasting by managing item-level assumptions, collaborating with Demand Planning, and identifying risks and opportunities 

• Monitor shipments, POS consumption, and customer inventory (on hand and on order) to inform forecasting and inventory recommendations 

• Anticipate business trends, including macro factors, and assess potential impacts on sales and inventory 

• Participate in weekly sales calls and Quarterly Business Reviews (QBRs) and support ongoing customer engagement 

• Serve as a secondary point of contact with customer stakeholders (e.g., Buyers, Replenishment Managers, Analysts) in coordination with Account Leads 

• Support key account activities including item setup, line review preparation, and promotion planning and tracking 

• Conduct store walks to assess planogram integrity, competitive activity, and promotional execution 

• Review online marketplace content (e.g., product pages, images, video) and recommend improvements to enhance digital performance 

• Research competitive products, pricing, and assortment and provide recommendations to strengthen market position 

Qualifications