Programmatic Director

Company description We are the ROI agency, a position we have proudly held true to since 2005

Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content

We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses

Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape

ROI is no longer simply about the most efficient planning, buying and reporting of media

Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth

Top-line growth for our clients’ businesses, growth for our people and growth for our culture

Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading

This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes

It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients

It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start-ups

We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients

At Zenith, we ultimately seek out a more meaningful kind of ROI

Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon

Overview Programmatic Director Zenith | Publicis Groupe | London We are hiring a Programmatic Director to help shape and deliver world‑class programmatic strategies for one of Zenith’s most exciting global high street fashion client

This is a senior, hands‑on role where you’ll influence full‑funnel activation, elevate performance, and lead a talented team within our international network

You’ll work at the intersection of strategy, innovation and operational excellence, using data, creativity and collaboration to drive meaningful business growth

If you’re passionate about programmatic and enjoy turning complexity into clarity and impact, we’d love to meet you

What you’ll be doing Leading the strategic and operational delivery of full‑funnel programmatic campaigns across display, video, YouTube, DCO and high‑impact formats

Ensuring consistently high standards across activation, optimisation, QA, brand safety, tagging and performance delivery

Acting as a trusted programmatic advisor to clients, clearly translating results into insight and future opportunities

Partnering closely with planning, performance, search and social teams to drive holistic efficiency and maximise ROI

Owning financial accuracy across programmatic activity, including forecasting, PO management and budget tracking

Managing and developing a pod of five, creating clarity around priorities, supporting growth, and encouraging autonomy

Driving continuous improvement by evolving workflows, sharing best practice and championing innovation across the agency

Skills Strong experience in programmatic within a digital or media agency, or across the programmatic ecosystem

A solid understanding of the digital advertising landscape, including DSPs, SSPs, data and measurement frameworks

Proven ability to translate strategy into clear, effective activation that delivers commercial impact

Experience leading and developing people, with a collaborative and supportive leadership style

Confidence managing multiple priorities while maintaining attention to detail and delivery standards

A curious, analytical mindset with the ability to problem‑solve and optimise performance

Clear and engaging communication skills, with the ability to build trust across teams and with clients

Additional information Zenith International offers a wide range of

to support our employees

Full details are shared when you join, but highlights include core

such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave

You’ll also have access to a range of additional initiatives, including: 📖 Please check out the Publicis Career Page which showcases our Inclusive

and our EAG’s (Employee Action Groups)

Publicis Groupe works primarily from the office or our clients' office four days per week

At Zenith International, we are proud to be an equal opportunities employer

We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic

We are committed to providing a fair, accessible, and inclusive recruitment process

If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know

We’ll work with you to ensure the process works for you

Sharing this information will never impact your application

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included. #LI-TA1