Director, Branded Merchandise

Job Description:

The Director of Branded Merchandise is responsible for the strategic and operational leadership of Cambria’s branded merchandise business. They will oversee the curation of premium products that serve as touchpoints for employees and trade partners. They will manage the strategic relationship with the primary vendors to ensure the merchandise program runs optimally from both an operational and sales standpoint. The ideal candidate is a high-energy "promoter" who can balance executive-level relationship management with the rigorous detail required to maintain a luxury brand’s standards. 

Roles & Responsibilities 

Product Curation & Brand Integrity 

• Merchandise Selection: Curate a product assortment that reflects Cambria’s luxury aesthetic, focusing on quality, durability, and "American-made" values.

• Performance Analysis: Regularly review KPI dashboards to identify trending items and retire underperforming stock, ensuring the catalog remains fresh and relevant. 

Vendor & Operations Management 

• Primary Liaison: Serve as the lead point of contact for the primary merchandise vendor and secondary specialty suppliers. 

• Operational Excellence: Ensure the primary vendor is running the program optimally, holding them accountable for fulfillment speed, quality control, and inventory accuracy. 

• Digital Experience & UX Oversight: Manage the end-to-end user experience of the branded merchandise e-commerce portal. Ensure the interface is intuitive for both internal employees and external partners, maintaining a "luxury retail" feel and experience that aligns with the Cambria digital ecosystem. 

• Approval Governance: Establish and maintain a strict approval process to ensure all vendor activity aligns with Cambria’s brand standards and budget. 

• Data Oversight: Maintain a firm grasp on operational metrics and work with vendors to build comprehensive dashboards measuring KPIs, such as sales velocity and product turn rates.

Strategic Internal Leadership 

• Gatekeeping & Centralization: Partner with Cambria department leads to ensure all branded merchandise requests are centralized through this role to maintain brand consistency and cost-efficiencies. 

• Cross-Functional Collaboration: Act as the bridge between Marketing, Sales, and Operations to ensure the merchandise roadmap supports broader company initiatives. 

• Lean Execution: Balance high-level strategic planning with hands-on execution, thriving in an environment where you are both the architect and the builder of the program. 

Sales & Promotion Strategy 

• Internal Advocacy: Collaborate with the Marketing team to design and execute internal promotions that drive employee engagement and pride through merchandise. 

• Event & Trade Show Integration: Collaborate with the Events team to develop bespoke merchandise strategies for major industry activations (e.g., KBIS). Ensure the high-end "swag" or "gift-with-purchase" items used at events are strategically selected to maximize brand recall and support lead generation. 

• B2B Co-Branding: Develop strategies for external promotions, educating business partners on how they can leverage co-branded Cambria merchandise for their own showrooms and clients. 

• Sales Enablement: Work directly with Sales leadership to ensure key business partners are aware of the program and understand how to utilize it as a closing or relationship-building tool. 

Qualifications & Skills 

• Exceptional Relationship Builder: Proven ability to engage with and influence executives and high-value external partners. 

• Promoter Mentality: A natural "brand evangelist" personality with a drive to constantly grow the program’s reach. 

• Accountability Expert: Strong track record of holding vendors and internal stakeholders to high standards and deadlines. 

• Digital Storefront Savvy: Experience overseeing e-commerce or B2B portals, with a keen eye for user experience (UX) and the ability to ensure a digital shopping journey feels premium and frictionless, while also driving sales. 

• Detail-Oriented: Highly organized with the ability to manage complex inventories and multi-layered approval workflows. 

• Entrepreneurial Mindset: Ability to treat the merchandise program as a "business within a business." 

• Strategic Agility: Capable of pivoting between long-term brand strategy and immediate operational troubleshooting. 

• Analytical Proficiency: Experience using data/dashboards to drive purchasing and promotional decisions. 

Minimum Requirements: 

Education: Bachelor’s degree in Business, Marketing, or related field 

Experience: 8-12+ years of experience in retail, merchandising, business, or a related discipline 

Systems: Proficient with Google or Microsoft Suite 

Additional Requirements: 

Managerial Responsibilities: None at this time 

Travel Requirements: Limited travel locally (Eden Prairie, Le Sueur, and Belle Plaine)

Physical Requirements: Office position requiring telephone and computer use. Able to lift to 20 pounds occasionally / sparingly (office supplies, packages, samples). May need to bend, reach, walk, or stoop occasionally. Prolonged periods of sitting and/or standing at a desk and working on a computer.

Cambria’s starting salary range for this position is $135,000 - $165,000. Salary/Hourly ranges are determined by role, level, and location. The range displayed on each job posting reflects the target for new hires for the position. Individual pay is determined by several factors, including work location, job-related experience, and relevant education and/or training.

Cambria offers a competitive benefits package that encompasses Health and Dental Insurance, Paid Time Off, 7 paid Holidays , 401(k) plus matching, Discretionary Profit Sharing, Flexible Spending Account; Life, Supplemental Life, and Disability Insurance; Referral Program, Tuition Reimbursement, Employee Assistance Program, Employee Discount and Professional Development Assistance.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

At Cambria, dedication to philanthropy and our people is at the heart of who we are. We strive to make a meaningful difference in the world every day by prioritizing employee well-being and fostering inclusivity and empowerment. Under the banner of CambriaCares, our philanthropic endeavors show our commitment to our people and our community to uplift kids, support education, and contribute to a sustainable future.

For additional company information, please visit www.CambriaUSA.com

An offer of employment is contingent upon the successful completion of a background verification check, subject to applicable laws and regulations. The results will be reviewed based on the individual's record, and the specific duties and requirements of the job.