Manager - One Time Giving Direct Mail (Memphis, TN)
Job Description
At ALSAC you do more than make a living; you make a difference.
We like people who are different…because we’re different, too. As one of the world’s most iconic and respected nonprofits, we know what it’s like to stand out. That’s why we’re looking at you. Your background, perspective, and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer, we're calling on the game-changers, innovators and visionaries to join our family. Not just for the kids of St. Jude, but also for you. Because at ALSAC, we develop and celebrate our employees. So, bring your whole, authentic self and become part of our shared mission: Finding cures. Saving children.®
Job Description
ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital, is seeking a strategic and results-driven Manager of One-Time Giving to lead high-impact direct marketing programs.
In this role, you will oversee the development and execution of direct response campaigns—primarily through direct mail and related channels—that acquire, cultivate, and reactivate donors. You’ll combine data-driven decision-making, creative evaluation, and financial rigor to optimize performance and drive sustainable revenue growth.
This is an exciting opportunity for a marketing leader who thrives in a fast-paced, mission-driven environment and is passionate about expanding donor engagement and impact.
Key Responsibilities
Strategy & Program Leadership
- Lead the strategy, development, and execution of direct marketing programs that drive donor acquisition, retention, and reactivation.
- Align campaigns with organizational priorities to maximize donor value and long-term growth.
- Identify and champion innovative approaches to expand reach, improve performance, and increase revenue across one-time giving programs.
Performance & Financial Management
- Oversee campaign performance through rigorous analysis of key metrics, including revenue, cost, and ROI.
- Manage and optimize significant program budgets, ensuring efficient allocation of resources.
- Prepare and present comprehensive monthly financial and performance reports with actionable insights.
Creative & Campaign Optimization
- Guide creative strategy and evaluation to ensure compelling donor messaging and strong response rates.
- Partner with internal teams and external vendors to execute high-performing, multi-channel campaigns.
- Continuously test, learn, and refine strategies to improve outcomes and exceed KPIs.
Cross-Functional Collaboration
- Serve as a strategic partner across departments, driving alignment and integration of fundraising initiatives.
- Foster strong relationships with external agencies and vendors to support complex campaign execution.
- Effectively communicate priorities, updates, and results to stakeholders at all levels.
Leadership & People Management
- Lead, develop, and mentor a team of professionals, fostering a culture of accountability, collaboration, and innovation.
- Provide clear direction, coaching, and feedback to support employee growth and performance excellence.
- Manage all aspects of team leadership, including hiring, performance management, and development planning.
Job Requirements
- Bachelor’s degree and/or 3 years of relevant experience.
- Proven experience in fundraising, marketing, or direct response/direct marketing.
- Demonstrated success managing integrated campaigns and delivering measurable revenue growth.
- Strong analytical skills with the ability to interpret complex data and translate insights into strategy.
- Experience managing budgets and evaluating ROI for marketing programs.
- Prior people leadership experience with a solid understanding of management principles and practices.
- Excellent communication skills with the ability to influence and collaborate across teams.
- Strong problem-solving abilities and a proactive, solutions-oriented mindset.
- Highly organized with the ability to manage multiple priorities and meet deadlines in a dynamic environment.
- Proficiency in Microsoft Office and familiarity with data systems and reporting tools.
This position is based at ALSAC’s National Executive Office in Memphis, TN and is eligible for a hybrid work schedule.
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Benefits & Perks
The following Benefits & Perks apply to Full-Time Roles Only.
We’re dedicated to ensuring children and their families have every opportunity to enjoy life’s special moments. We’re also committed to giving our staff excellent benefits so they can do the same.
- Core Medical Coverage: (low cost low deductible Medical, Dental, and Vison Insurance plans)
- 401K Retirement Plan with 7% Employer Contribution
- Exceptional Paid Time Off
- Maternity / Paternity Leave
- Infertility Treatment Program
- Adoption Assistance
- Education Assistance
- Enterprise Learning and Development
- And more
ALSAC is an equal employment opportunity employer.
ALSAC does not discriminate against any individual with regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, transgender status, disability, veteran status, genetic information or other protected status.
No Search Firms:
ALSAC does not accept unsolicited assistance from search firms for employment opportunities. All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email, the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.