Senior Planning & Activation Executive

Company description At Spark Foundry we bring HEAT to brands, Higher Engagement, Affinity and Transaction

Engagement with consumers, customers and stakeholders, affinity with brands, and transactions, that materially impact our client’s businesses

Spark is uniquely positioned to deliver HEAT because we have an aligned set of beliefs that guide how we navigate a changing media landscape, a structure that is designed for total accountability and a repeatable methodology to bake continuous improvement into everything we do

In order to bring this vision to life, we seek alignment around key values from our talent

Diverse thinkers with diverse thinking—what we call Allsorts—are essential to tackle challenges through the lens of different disciplines and perspectives

To succeed at Spark, you must thrive on the belief that great ideas are only great if they work

It’s not enough to be new, cool, or interesting; our solutions must drive business results

You need to embrace both the art and the evidence—right and left brain, imagination and activation, insight and technology in the pursuit of big ideas that are forensically measured

If you are motivated by these values, we welcome you to apply to become a Sparkie

Overview #LI-ES1 We’re looking for a Senior Planning & Activations Executive to join our team, taking charge of the planning, buying and activation of integrated campaigns across TV, OOH, radio and digital

You’ll manage end-to-end campaign delivery for long-standing, high-profile clients (FMCG brands), working closely with media partners and a hands-on client team

This is a hybrid role ideal for someone with 2–3 years’ media planning/buying experience who’s ready to step into a senior exec role and grow fast

You’ll learn from senior leaders, trade with market partners, optimise TV and digital performance, and help mentor more junior team members

include; Create and deliver clear media plans that meet client objectives (timing, budget, reach and business outcomes)

Lead buying and trading across channels (TV, OOH, radio, direct digital), negotiating with publishers to secure best-in-market rates and added value

Execute campaign implementation: trafficking, tag checks, ad-serving (DCM), and ensure all elements are live and tracking correctly

Own TV tracking, benchmarking and optimisation — complete TV tracking and buying sheets, monitor performance and implement learnings and optimisations in market

Translate audience and market data (Roy Morgan, ComScore, Market Intelligence etc.) into smarter planning and trading decisions

Collaborate with internal teams (planning, creative, analytics) and external partners to develop integrated communication plans and present new ideas

Mentor and train coordinators/executives: delegate, provide clear briefs and set expectations to develop capability across the team

Comfortable using planning and trading tools (examples: eTAM/ Day8, Spectra, MOVE, eRAM, AQX) and confident with Excel and PowerPoint

Why Spark Foundry

You’ll join a culture known for strong media relationships, brilliant colleagues and real learning opportunities

Work on iconic brands, be supported by leaders who invest in your growth, and help build campaigns that are both creative and commercially effective

If you’re ready to trade, plan and activate with impact — we want to meet you

Additional information Publicis Groupe

: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses

You can learn more

at www.publicisgroupeanz.com

Enjoy all the perks that come with our network offering: A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing

A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us." Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network

Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes

A culture of open feedback and support to reach your goals through our Career Conversations program

A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees

Leave

including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service

Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year

Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave

Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs

A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses

Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/ Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network

If you don't tick every box in this ad, please don't rule yourself out

Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement

We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply

Diversity

Inclusion

Equity

More than just words; these are part of our DNA

At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation

We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate

We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions

Uniqueness is powerful; without it, we wouldn't be where we are today

So be you — we like it that way

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process

If you need any assistance or adjustments, please contact us via [email protected]; your personal information will be kept confidential.