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Publicis Canada

Strategy Director

Sydney, New South Wales, AustraliaPosted 3 weeks ago
Full-timeremote

Job Description

Company description Marketing today is complex, fast‑moving and under constant pressure - but that’s where we do our best work

At Starcom, we believe progress comes from focus

In a world of endless data, accelerating technology and constant change, we help brands move beyond what they could do and concentrate on what they should do to drive real growth

Our Focus Framework gives our people the clarity to identify the audiences, ideas, media, and metrics that matter most - turning complexity into impact and ambition into results

If you’re motivated by smart thinking, meaningful collaboration, and the opportunity to make a real difference, you’ll find your unfair advantage here

Starcom

Focus For Growth

Overview Who are we looking for

We’re looking for a Strategy Director to play a pivotal role in shaping the future of our clients’ growth

Leading strategic thinking across a portfolio of category-leading, top-tier brands, you won’t just respond to briefs - you’ll help redefine them

Your thinking will set direction, challenge convention, and unlock new opportunities for clients

You’ll bring together data, culture and human behaviour to turn complexity into clear, ambitious strategies that drive measurable business outcomes

Partnering with senior client leaders and cross-functional teams, you’ll connect strategy through to execution - elevating the quality of output and ensuring ideas translate into real-world impact

This is a highly visible role with genuine influence

You’ll raise the standard of strategic thinking across the agency, shaping how we work and contributing to thought leadership

Whether leading senior stakeholders, driving breakthrough work or inspiring teams, your impact will be felt across clients and the wider business

If you’re motivated by the opportunity to do career-defining work - where strategy, creativity and commercial impact meet - this is your chance to make your mark

What will your day-to-day look like

Lead the development of insight-driven, integrated media and communications strategies across key client accounts Elevate the quality of strategic output across briefs, annual plans, thought leadership and award submissions Embed Starcom’s Focus Framework into planning approaches to define growth ambition, audiences and channels Partner with senior clients and internal stakeholders to shape strategy, challenge thinking and unlock new growth opportunities Lead workshops, brainstorms and presentations that bring strategic thinking to life in clear, compelling ways Support teams on responses to briefs and represent Starcom’s strategic capability in key client moments Apply behavioural science, marketing science and analytics to inform strategy and measurement frameworks Champion the use of data, research tools and advanced analytics to drive actionable insights and results Stay ahead of evolving consumer behaviour, media trends and emerging technologies Contribute to thought leadership, strategic narratives and industry-facing content Support new business pitches, bringing bold thinking and clear strategic direction Work collaboratively across planning, activation, data and broader Publicis Groupe teams to deliver integrated solutions Inspire teams by connecting strategy through to execution and measurable outcomes What you're looking for An encouraging, positive, and collaborative culture

A role with real variety, exposure, and opportunity to grow

To work closely with senior leaders and stakeholders during a period of business growth, momentum, and transformation

Flexible working and a culture that values trust, balance, and wellbeing

To fulfil your growth and career development ambitions in a business large enough to accommodate them

What will set you up for success? 7+ years of experience leading media strategy across complex client portfolios Excellent understanding of the Australian media landscape and how to leverage it for growth Strong expertise in developing integrated, insight-led communications strategies Advanced understanding of marketing science, behavioural economics and their application in planning Ability to apply data and analytics to inform strategy and build effective measurement frameworks Exceptional storytelling and presentation skills - bringing complex ideas to life in a clear, engaging way Confidence influencing senior stakeholders and presenting strategic vision internally and externally Nice-to-Have Experience & Skills Experience using tools such as GWI, Nielsen, AQX/AdIntel or WARC Exposure to new business pitching and developing strategic responses Experience building or evolving frameworks, tools or strategic products Familiarity with attribution models and advanced measurement approaches Experience working across high-profile or global brands #LI-LJ1 Additional information Publicis Groupe

: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses

You can learn more

at www.publicisgroupeanz.com

Enjoy all the perks that come with our network offering: A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing

A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us." Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network

Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes

A culture of open feedback and support to reach your goals through our Career Conversations program

A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees

Leave

including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service

Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year

Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave

Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs

A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses

Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/ Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network

If you don't tick every box in this ad, please don't rule yourself out

Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement

We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply

Diversity

Inclusion

Equity

More than just words; these are part of our DNA

At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation

We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate

We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions

Uniqueness is powerful; without it, we wouldn't be where we are today

So be you — we like it that way

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process

If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.

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Strategy Director at Publicis Canada | Renata