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QVC

Sr Social Commerce Merchandiser, TikTok

USA, PA, West ChesterPosted 3 days ago
Full-timeonsite

Job Description

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road.

Your Opportunity, Your Team
This is the role that decides what we sell and how we sell it on TikTok, then turns that into real sales and audience growth. As a Senior Social Commerce Merchandiser on our TikTok team, you will build the merchandising strategy behind our live and content selling on the platform, curating and optimizing the products we feature so that every assortment is built to drive both revenue and engagement. You will work shoulder to shoulder with Producers, Buyers, Programming, Marketing, and Data & Analytics to bring it all together.

Reporting to the Senior Manager of Live Commerce - TikTok, you will ground your strategy in inventory, pricing, and promotional realities, lean hard on data to understand what is working, and refine continuously to push results higher. This is a role with real ownership, where your decisions shape what our customers see and buy on TikTok, and where you will have the latitude to test new ideas, build repeatable playbooks, and push back when the data points a different way.

If you love the intersection of merchandising, content, and data, and you want to own strategy on one of the fastest-growing platforms in commerce at a Fortune 500 live social shopping company, keep reading.

Where You'll Work
This role is hybrid and will require you to be onsite at our West Chester, PA headquarters (Studio Park) several days per month (onsite days are predetermined and standard across the company). Job seekers must reside in one of the following states to be considered: Pennsylvania, New Jersey, or Delaware.

Relocation assistance is not available for this role.

What You'll Do

  • Lead the commercialization of TikTok content initiatives end to end, from data analysis and content ROI assessment through strategic planning, merchandise briefs, and process optimization.

  • Build merchandise-driven content strategies that grow audience engagement and revenue on TikTok, balancing sales-driven and entertainment-focused content against inventory, productivity, trends, and promotional opportunities.

  • Own the product side of content optimization, leading content ideation, product selection, procurement, and visual merchandising for the platform.

  • Develop and test hypotheses for product placement, turning what works into a scalable, repeatable playbook for content and product integration on TikTok.

  • Manage timelines and releases for item-specific content so everything stays aligned to broader strategic goals.

  • Measure strategy performance against KPIs and adjust tactics to keep results climbing, partnering with Data & Analytics to build the tools and dashboards that give the team real-time insight.

  • Identify promotional and coupon opportunities that serve the target customer and protect brand integrity, analyzing performance to sharpen them over time.

What You'll Bring

  • 5+ years of experience in retail, with a background in strategic brand management, planning, content, or merchandising and a track record of driving commercial outcomes.

  • Strong ownership and program management instincts, with the ability to influence cross-functional partners and move a shared vision to execution.

  • A love of digging into data, both qualitative and quantitative, and turning it into clear decisions and growth strategies.

  • A solid grasp of the retail ecosystem, including how product placement and pricing come together to create a compelling customer value proposition.

  • Familiarity with TikTok and social commerce, with a feel for what makes products sell in a live and content-driven environment.

  • Bachelor's degree in business, marketing, finance, or a related field. MBA preferred.

#LI-ST4

Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.

QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [email protected] for assistance.

If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.

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Sr Social Commerce Merchandiser, TikTok at QVC | Renata