Manager Sports Marketing, SPSP
Job Description
This role is responsible for driving adidas brand impact through volleyball and golf sports marketing partnerships in China, while enabling category relevance and growth in collaboration with cross-functional teams. The position ensures effective management, activation, and commercialization of key federation, team, and athlete relationships, while strengthening adidas positioning as a leading sports brand in professional segments.
The role plays a critical part in:
- Driving key volleyball partnerships (with a focus on CVA) to build brand credibility and a strong presence across both professional and grassroots volleyball.
- Building long-term, China-specific sports marketing strategies for golf, while exploring partnerships beyond athletes to expand brand presence in relevant communities.
- Identifying and onboarding new partners and athletes across volleyball, golf, and other specialist sports.