Assistant Manager, CE DA MT Sales

Position Summary

To drive sales growth and operational excellence in Modern Trade channels for Consumer Electronics by strengthening partnerships with key accounts, ensuring agile sell-out strategies, and optimizing trade execution aligned with Samsung’s future retail direction.

Role and Responsibilities

Key Responsibilities

1. Drive business growth and account performance

• Lead sell in / sell out performance and revenue targets for assigned Modern Trade accounts.
• Identify growth opportunities through joint business planning, promotion strategy, and channel-specific initiatives.
• Optimize product assortment, pricing, and stock availability to achieve sell-through and profitability goals.

2. Strengthen partnership and trade execution

• Build strong business relationships with key Modern Trade buyers and operations teams.
• Negotiate trade terms, visibility, and promotion execution to enhance brand presence and consumer conversion.
• Ensure all campaigns and activations align with brand direction and channel needs.

3. Optimize operations and forecasting accuracy

• Collaborate with SCM, marketing, and finance teams to improve demand forecasting, replenishment, and allocation planning.
• Monitor and analyze sales, inventory, and ROI to support agile decision-making and minimize aged stock.

4. Lead data-driven analysis and improvement actions

• Analyze sell-out and sell-in data to track performance versus target, identify issues, and propose corrective measures.
• Provide insights on consumer behavior and competitor movement to inform strategic direction.

5. Contribute to team capability and cross-functional collaboration

• Support knowledge sharing, reporting, and sales tools that enhance overall sales efficiency.
• Coach junior team members and promote collaborative teamwork across CE product categories.

Skills and Qualifications

• Bachelor's degree in Business Administration, Marketing, Management, or a related field.
• Minimum 5–7 years of experience in Modern Trade sales, Key Account Management, or FMCG/Consumer Electronics sales, with at least 1–2 years in a supervisory or senior executive role.
• Strong knowledge of Modern Trade operations, customer management, trade promotion, and joint business planning.
• Proven track record in driving sell-in and sell-out performance, achieving sales targets, and managing key customer accounts.
• Strong negotiation, presentation, and relationship management skills with Modern Trade customers.
• Good analytical skills with the ability to interpret sales, inventory, and market data to identify business opportunities and recommend improvement actions.
• Experience in sales forecasting, demand planning, and cross-functional collaboration with Supply Chain, Marketing, and Finance teams.
• Proficient in Microsoft Excel and PowerPoint; experience with sales reporting systems or BI tools is an advantage.
• Strong communication, problem-solving, and project management skills with the ability to work in a fast-paced environment.
• Demonstrated leadership potential with the ability to coach team members, drive collaboration, and deliver business results.
• Good command of both written and spoken English.

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