Business Development Manager – Solar Commercial & Industrial

Are you ready to get ahead in your career?

• We want to empower you to turn your ambitions into achievements.
• We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
• Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
• To realise our vision to become Malaysia’s leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?​

To drive acquisition of commercial and industrial solar customers by identifying high-potential business segments, building a strong project pipeline, converting prospects into signed contracts, and supporting revenue growth for the company’s C&I solar business.

The candidate will focus on businesses such as shoplots, warehouses, schools, clinics, multi-site chains, SMEs, and selected industrial customers where solar can help reduce electricity costs and support sustainability goals.

1. New Customer Acquisition

Responsible for identifying, approaching, and acquiring new C&I solar customers.

Key responsibilities:

• Prospect and generate leads from commercial and industrial segments.

• Target businesses with high daytime electricity usage.

• Build relationships with business owners, finance decision-makers, operations heads, and sustainability teams.

• Conduct first-level qualification of customer electricity bills, roof suitability, business needs, and decision timeline.

• Drive meetings, proposals, site assessments, and commercial discussions.

• Convert qualified opportunities into signed contracts.

2. Pipeline Development and Management

Own and manage the full sales pipeline from lead generation to closure.

Key responsibilities:

• Build a healthy pipeline of C&I opportunities.

• Maintain proper tracking of leads, prospects, proposals, and deal status.

• Prioritize opportunities based on revenue potential, closing probability, and strategic value.

• Provide weekly pipeline updates with clear next steps.

• Work closely with internal teams to unblock commercial, technical, legal, or operational issues.

3. Commercial Proposal and Solution Selling

Position solar as a business solution, not just a product.

Key responsibilities:

• Understand customer pain points such as electricity cost, ESG pressure, tariff risk, and energy efficiency.

• Explain solar savings, payback period, ROI, and commercial benefits clearly.

• Support preparation of proposals, business cases, and customer presentations.

• Work with technical and product teams to design suitable solar solutions.

• Promote the right payment model, including outright purchase, upfront + leasing, or other approved commercial structures.

4. Strategic Segment Development

Develop focused acquisition plays by customer segment.

Key responsibilities:

• Build segment-specific sales approaches for shoplots, clinics, warehouses, schools, retail chains, and SMEs.

• Identify multi-site customers where solar can be scaled across multiple locations.

• Develop referral opportunities through business associations, property owners, developers, and channel partners.

• Support partnership-led acquisition with EV companies, property developers, equipment suppliers, or SME ecosystem partners.

5. Stakeholder and Partner Management

Coordinate across internal and external parties to close deals.

Key responsibilities:

• Work with engineering, operations, finance, legal, procurement, and product teams.

• Coordinate site visits, feasibility checks, proposal preparation, and contract finalization.

• Manage customer expectations from first contact until handover to implementation team.

• Support onboarding of customers after contract signing to ensure smooth project kickoff.

6. Market Intelligence

Provide feedback on market trends and competitor activities.

Key responsibilities:

• Track competitor offers, pricing, payment models, and customer objections.

• Identify barriers to C&I solar adoption.

• Share insights on customer feedback, pricing sensitivity, and emerging market opportunities.

• Recommend improvements to sales pitch, offers, and commercial structure.

Key KPIs

1. Revenue Acquisition:  Achieve signed C&I solar revenue target.

2. Number of New C&I Contracts Signed: Secure new commercial and industrial solar contracts.

3. Qualified Pipeline Value: Maintain a healthy qualified pipeline.

4. Proposal-to-Contract Conversion: Convert proposals into signed contracts.

5. Multi-Site Customer Acquisition:  Acquire customers with repeatable multi-site potential.

Minimum Requirements

• Diploma or Degree in Business, Marketing, Engineering, Energy Management, Sustainability, or related field.

• Minimum 3 to 6 years of experience in business development, B2B sales, enterprise sales, SME sales, solar sales, energy solutions, or related industry.

• Proven track record in acquiring new business customers.

• Strong communication, negotiation, and presentation skills.

• Able to understand customer needs and convert them into commercial proposals.

• Comfortable dealing with business owners, finance managers, operations managers, and senior decision-makers.

• Able to work independently and manage sales pipeline discipline.

• Preferred Experience in Commercial and industrial solar sales

What’s next?

• Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
• Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.