National Field Manager

The National Field Manager leads, coaches, and develops a remote team of Senior Territory Managers and Territory Managers responsible for driving sales, increasing category share, and elevating brand presence across Canada. This includes big-box retailers and independent dealers. The role ensures flawless field execution, fosters strong retailer relationships, and partners with senior leadership to achieve national sales and operational goals. The manager will serve as the primary expert in retail field operations, team leadership, and strategic execution. This role will serve as the main point of contact for the client team.

Field Operations & Execution

• Lead and manage national field operations for consumer electronics programs across retail locations. 
• Ensure consistent execution of merchandising, compliance, promotional campaigns, and in-store standards. 
• Develop and implement operational strategies to improve field efficiency and program performance. 
• Monitor KPIs, sales metrics, staffing levels, and operational results to ensure targets are achieved. 
• Conduct regular field visits, market audits, and business reviews to maintain quality standards.

Leadership & Team Management

• Recruit, coach, develop, and performance manage Regional Managers, Field Managers, and field teams.
• Foster a high-performance culture focused on accountability, collaboration, and continuous improvement. 
• Provide ongoing coaching and support to improve leadership capability and sales effectiveness. 
• Manage scheduling, workforce planning, and staffing strategies to support business demands. 

Client & Stakeholder Management

• Serve as a key point of contact for internal stakeholders and external clients. 
• Build and maintain strong relationships with retail partners and consumer electronics manufacturers. 
• Present business updates, operational insights, and performance reports to senior leadership and clients. 
• Collaborate cross-functionally with recruiting, training, operations, and HR teams. 

Training & Development

• Ensure all field employees are properly trained on product knowledge, sales techniques, compliance, and operational procedures. 
• Partner with training teams to develop onboarding and continuous learning initiatives. 
• Support rollout of new consumer electronics products, promotions, and retail initiatives. 

Reporting & Analytics

• Analyze sales trends, operational data, and market performance to identify opportunities and risks. 
• Prepare and deliver weekly/monthly business reports and leadership summaries. 
• Utilize reporting tools and dashboards to drive informed decision-making. 

Qualifications

• Bachelor’s degree in Business, Marketing, Retail Management, or related field preferred. 
• 5+ years of experience in field management, retail operations, or consumer electronics. 
• 3+ years of leadership experience managing multi-region or national teams. 
• Strong understanding of retail execution, merchandising, and sales operations. 
• Proven ability to lead remote teams and manage large-scale field programs. 
• Excellent communication, organizational, and presentation skills. 
• Strong analytical and problem-solving abilities. 
• Proficiency with Microsoft Office, reporting tools, and CRM systems. 
• Ability to travel nationally as required.