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Job Description
- To strengthen the process of income generation for the organisation through effective management and administration of our online, eCard and electronic insurance platforms.
- Introduce Innovative and creative ideas and measures that would best position the products online
- Creating services and solutions that will support retail sales teams in the use of the online platform
- To develop online platforms that will move existing and prospective retail insurance products and processes (e.g. claims) to convenient self-service platforms
- To evolve new products which will be fully on electronic platforms
- Increasing the company’s visibility through the use of eCommerce
- To manage customer’s expectations of futuristic electronic solutions by ensuring that the company is properly represented on the electronic channels
- To enhance customer and shareholder business relationship and confidence in the use of the company’s Online and card-based product.
- To ensure timely resolution of issues that impact customers’ business relationship with the company as regards usage of the Company’s applications and software.
- Run test campaigns to optimize performance, generate incremental sales, improve conversion rates and increase ROI.
- Develop social media calendar and content for social media sites.
- Lead the development, execution and optimization of our digital marketing efforts, including social media, display advertising, email marketing, marketing automation, mobile marketing and sponsorship campaigns.
- Define, create, manage and deliver engagement communications that are aligned to the company’s business objectives and brand.
- Manage the creative direction and design of compelling and effective online ads and landing pages.
- Create and distribute reports that provide insight into performance against KPIs and drive recommendations for site improvements, new products, channel optimization, campaign development.
Required Qualification
- BSc/HND in Computer Science, Business Management and any other related field.
- A minimum of 8years’ working experience in an E-commerce environment
- Recent experience with online retailers and the e-commerce environment
- Sales function knowledge to large retail client groups
- Ability to develop sales plans for online products and services
- High level of innovation and creativity
- Demonstrable evidence of analysing and documenting complex business processes.
- Significant proven commercial experience writing requirements specifications for Ecommerce.
- End to end experience with sales and marketing cycle
- Experience working within an Ecommerce team.
- Proven experience interacting directly with end users.
- Ability to meet sales targets and budgets
- Sales Forecasting and budget planning