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Job Description
Job Purpose: The position is that of a Category Head of high-end/luxury Kitchens. Role will involve driving the category revenue and P&L management. He/She will be in-charge of end-to-end customer experience including pre-sales, sales, installation and after-sales service of the category. He / She will be handling an in store sales team responsible for pitching & maintaining relationship with the Customers, Architect and Interior Designers, servicing their requirements and driving sales of the category
Key Performance Indicators:
Revenue and P&L management- Drive revenue for the high-end/luxury Kitchens category along with maintaining healthy bottom-line
AID Management- Maintain relationship with the current pool of AIDs and add new AIDs to the portfolio.
Service the requirements of AIDs and pitching new products/brands to them
Customer Experience- In-charge of end-to-end customer experience including pitching & assisting clients during selection process up till installation. Responsible for seamless after-sales customer service
Lead Generation - Increase Market share- Create sales funnel through lead generation and conversion
Identify the customer needs & new trends in the market – by spending time on the ground & interacting with AIDs, subsequently incorporating such insights to provide newer designs. Developing processes to create an effective sales organization; proactively identifying changes in market demand and modifying strategies for expansion of market share & achievement of revenue targets
Relationship Management with Brands- Coordinate and work closely with international brand partners. Relationship Management with International brand teams
Demand forecasting- Maintain sales trackers on a regular basis, to be shared on weekly basis along with stage of negotiation & movement of products. Have accountability for category reporting, such as forecasting demand, analysis of YTD and prior year sales, etc. (to help in placing orders with vendors)
Team Management- Handle a team of people across multiple verticals : sales, installation and after sales. Lead the team to drive the category objectives
Key Performance Indicators:
Revenue and P&L management- Drive revenue for the high-end/luxury Kitchens category along with maintaining healthy bottom-line
AID Management- Maintain relationship with the current pool of AIDs and add new AIDs to the portfolio.
Service the requirements of AIDs and pitching new products/brands to them
Customer Experience- In-charge of end-to-end customer experience including pitching & assisting clients during selection process up till installation. Responsible for seamless after-sales customer service
Lead Generation - Increase Market share- Create sales funnel through lead generation and conversion
Identify the customer needs & new trends in the market – by spending time on the ground & interacting with AIDs, subsequently incorporating such insights to provide newer designs. Developing processes to create an effective sales organization; proactively identifying changes in market demand and modifying strategies for expansion of market share & achievement of revenue targets
Relationship Management with Brands- Coordinate and work closely with international brand partners. Relationship Management with International brand teams
Demand forecasting- Maintain sales trackers on a regular basis, to be shared on weekly basis along with stage of negotiation & movement of products. Have accountability for category reporting, such as forecasting demand, analysis of YTD and prior year sales, etc. (to help in placing orders with vendors)
Team Management- Handle a team of people across multiple verticals : sales, installation and after sales. Lead the team to drive the category objectives