Job Description
- Design and deliver scalable digital programs that guide customers through onboarding and product adoption.
- Analyse customer usage, behaviors, and entitlement data to identify activation gaps, non-usage clusters, and adoption opportunities.
- Translate insights into targeted digital journeys that improve engagement, accelerate time‑to‑value, and increase active usage.
- Continuously test, refine, and optimise engagement logic to improve relevance, timing, and impact, using performance data and experimentation to drive measurable adoption lift.
