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Job Description
Own the GTM strategy, positioning, and messaging across our SaaS and enterprise software product portfolio and be accountable for its execution.
Drive product launches end-to-end across direct enterprise sales, pre-sales engagements, digital marketplaces, and partner ecosystems.
Lead pre-sales engagements personally product demos, discovery sessions, solution walkthroughs and own the narrative in front of prospective clients.
Build and maintain the sales and marketing collateral library pitch decks, demo scripts, one-pagers, case studies from scratch.
Translate complex product capabilities into crisp business value propositions that resonate with enterprise buyers.
Work shoulder-to-shoulder with senior leadership on active deals supporting pipeline acceleration, client engagement, and deal closure.
Define and track GTM performance metrics conversion rates, adoption, deal velocity and use them to course-correct quickly.
Develop and stress-test multiple approaches to market entry, positioning, and customer engagement and make clear, reasoned recommendations.
Make GTM prioritisation calls independently, with clarity on trade-offs and dependencies.
Continuously feed customer insights, competitive intelligence, and market signals back into GTM strategy and product positioning.
Stay ahead of market trends, competitor moves, and ecosystem developments to identify and act on new opportunities.
