Back to jobsOwn global performance reporting and executive dashboards — harmonising KPI definitions, revenue and trade measurement, and cross-market comparability
Integrate external market data (Nielsen, Circana or equivalent) to track category growth, market share, pricing benchmarks and competitive dynamics, delivering actionable insights to commercial teams
Define global PDP and content standards, establish digital shelf scorecards, and monitor ranking and conversion drivers including AI-readiness of product data
Own the global Retail Media reporting framework (ROAS, TACoS, Incrementality), enable cross-market investment benchmarking, and connect A&P spend to net revenue outcomes
Identify SKU opportunities, support business case development, and feed platform insights into the global innovation pipeline — defining data-backed scaling criteria for online-driven launches
