Job Description
Customer Experience Advocate Responsibilities:
The CXA role is structured across three core work lanes, each critical to delivering a consistent and high‑value customer experience across all markets.
- Reactive Support & Issue Resolution (50–60%)
Ensure timely resolution of customer‑impacting issues by coordinating internal and external stakeholders.
Key Responsibilities
- Serve as escalation point for technical issues and downtime events
- Coordinate dealer, factory, parts, and internal resources
- Track, follow up, and close the loop on downed units and repeat issues
- Support warranty, recall, and campaign-related activities
- Document issues, actions taken, and outcomes consistently
- Relationship & Account Management (25–30%)
Act as the trusted point of contact and advocate for assigned customers.
Key Responsibilities
- Maintain regular customer communication (calls, visits, reviews)
- Manage expectations and cadence between customers, dealers, and internal teams
- Identify customer priorities and risks
- Support partner meetings and cross‑functional discussions
- Strengthen long‑term customer relationships through consistency and responsiveness
- Proactive Value & Continuous Improvement (10–20%)
Move beyond issue resolution to prevent recurrence and drive value.
Key Responsibilities
- Identify trends and repeat failures
- Deliver or coordinate customer training and education
- Share actionable insights (efficiency, prevention, optimization)
- Leverage available data to support customer decision‑making
- Recommend improvements to processes, support structures, or tools
- Documented customer touchpoints on a recurring basis
- Closed‑loop follow‑up on escalated issues and downtime events
- At least one proactive customer value action identified or delivered per month
- Clear prioritization of active customer needs
- Accurate and timely documentation of issues, trends, and resolutions
Customer Experience Advocate Responsibilities:
The CXA role is structured across three core work lanes, each critical to delivering a consistent and high‑value customer experience across all markets.
- Reactive Support & Issue Resolution (50–60%)
Ensure timely resolution of customer‑impacting issues by coordinating internal and external stakeholders.
Key Responsibilities
- Serve as escalation point for technical issues and downtime events
- Coordinate dealer, factory, parts, and internal resources
- Track, follow up, and close the loop on downed units and repeat issues
- Support warranty, recall, and campaign-related activities
- Document issues, actions taken, and outcomes consistently
- Relationship & Account Management (25–30%)
Act as the trusted point of contact and advocate for assigned customers.
Key Responsibilities
- Maintain regular customer communication (calls, visits, reviews)
- Manage expectations and cadence between customers, dealers, and internal teams
- Identify customer priorities and risks
- Support partner meetings and cross‑functional discussions
- Strengthen long‑term customer relationships through consistency and responsiveness
- Proactive Value & Continuous Improvement (10–20%)
Move beyond issue resolution to prevent recurrence and drive value.
Key Responsibilities
- Identify trends and repeat failures
- Deliver or coordinate customer training and education
- Share actionable insights (efficiency, prevention, optimization)
- Leverage available data to support customer decision‑making
- Recommend improvements to processes, support structures, or tools
- Documented customer touchpoints on a recurring basis
- Closed‑loop follow‑up on escalated issues and downtime events
- At least one proactive customer value action identified or delivered per month
- Clear prioritization of active customer needs
- Accurate and timely documentation of issues, trends, and resolutions
