Corporate Director of Revenue

POSITION PURPOSE
The Corporate Director of Revenue Management (“CDORM”) is a hands on working, multi-property strategic commercial leader responsible for maximizing topline hotel performance across a portfolio of independent, lifestyle, boutique, and destination hotels. This role requires a highly analytical and tactical revenue strategist with deep expertise in independent hospitality revenue management, digital distribution, OTA optimization, market share displacement strategies, and total hotel profitability.

The ideal candidate is a hands-on revenue leader with a proven ability to outperform competitive sets through sophisticated pricing, inventory, segmentation, forecasting, and digital channel strategies. This individual must possess advanced knowledge of independent hotel commercial ecosystems and understand how to strategically position hotels against branded and independent competitors alike.

The CDORM will directly oversee revenue strategy, distribution optimization, inventory controls, forecasting, business intelligence, and channel performance while partnering closely with Sales, Marketing, Operations, and Ownership groups to drive RevPAR Index (RGI), market penetration, profitability, and long-term asset value growth.

This position is remote with quarterly hotel visits and additional travel as needed.

IDEAL CANDIDATE PROFILE
The ideal candidate is an expert in independent and non-branded hotels with a demonstrated history of outperforming market competitors through aggressive yet strategic revenue and distribution tactics. They must thrive in fast-moving environments where independent thinking, creativity, accountability, and commercial agility are critical to success.

EXPERIENCE
• Minimum 5-7 years of progressive hotel revenue management experience required.
• Minimum 3 years overseeing independent, lifestyle, boutique, resort, or non-branded hotels strongly preferred.
• Demonstrated success driving RevPAR Index (RGI), ADR growth, market share penetration, and topline revenue performance.
• Strong experience navigating OTA ecosystems including Expedia Group and Booking Holdings platforms.
• Proven ability to develop and execute competitive displacement strategies.
• Multi-property revenue management experience strongly preferred.
• Experience working with ownership groups, asset managers, and executive leadership teams preferred.

PREFERRED SKILLS
• Strategic thinker with strong commercial instincts
• Highly analytical and data-driven
• Expert negotiator and influencer
• Entrepreneurial mindset with independent-hotel agility
• Strong presentation and communication skills
• Comfortable operating in high-accountability environments
• Advanced understanding of hotel eCommerce and digital distribution
• Passion for independent hospitality and lifestyle hotel positioning
• Independent hotel revenue strategy
• OTA optimization and share-shifting tactics
• Digital distribution ecosystems
• Dynamic pricing and inventory management
• Competitive displacement strategies
• Market segmentation optimization
• Advanced forecasting methodologies
• Business intelligence and revenue analytics
• Hotel technology integrations and connectivity

REQUIRED SYSTEMS & TECHNOLOGY EXPERIENCE
The successful candidate will also demonstrate strong leadership capabilities, exceptional communication skills, and the ability to influence hotel operators, ownership groups, and cross-functional commercial teams.
• SynXis
• Stay PMS
• IDeaS
• Agilysys Versa
• Mews
• OTA extranets and channel management platforms
• STR reporting and market share analysis tools
• Advanced Excel and business intelligence platforms
• Systems experience in the following systems: Lighthouse Rate Insight and BI, Hilton OnQ R&I, GRO, Marriott OneYield v2, MARSHA, FOSSE, LightSpeed, and Amadeus/TravelClick’s Demand 360+.
• Experience with independent hotel CRS, PMS, RMS, and channel management integrations is strongly preferred.
• Develop and execute portfolio-wide revenue strategies focused on maximizing RevPAR, GOP contribution, market share, and profitability.
• Identify opportunities to strategically shift market share away from competitive set hotels through pricing, positioning, inventory management, digital marketing alignment, and OTA optimization tactics.
• Drive aggressive yet calculated revenue strategies for independent and lifestyle hotels operating outside traditional brand structures.
• Oversee all aspects of transient pricing, inventory controls, channel management, segmentation, and demand forecasting.
• Lead OTA strategy optimization including content positioning, conversion performance, promotional strategies, visibility ranking, and profitability analysis.
• Continuously evaluate OTA contribution and develop strategies to increase direct channel contribution while maintaining optimal channel mix.
• Analyze competitive pricing behavior, compression patterns, booking windows, and market demand drivers to identify revenue opportunities.
• Monitor pace, pickup, wash, denial reports, no-shows, cancellations, and booking trends to proactively adjust strategy.
• Produce detailed weekly, monthly, and long-range forecasts with actionable strategic recommendations.
• Conduct weekly Revenue Strategy Meetings with property leadership teams including General Managers, Directors of Sales, Marketing leaders, and Operations teams.
• Partner with Sales and Marketing teams to optimize digital campaigns, need periods, promotional strategies, and business mix.
• Collaborate with Operations teams to ensure revenue strategies align with guest experience and operational execution.
• Utilize business intelligence tools and market data to identify emerging trends, market shifts, and revenue opportunities.
• Evaluate and improve rate parity, distribution costs, and overall channel profitability.
• Develop and mentor on-property revenue leaders and commercial team members.
• Maintain expert-level understanding of hospitality technology platforms, integrations, and evolving revenue management best practices.
• Drive innovation through analytical thinking, technology adoption, and data-driven decision making.

EDUCATION 
High school or equivalent education required. Bachelors Degree and/or equivalent level of education preferred.

PHYSICAL DEMANDS

• Ability to travel regularly (50-75%)
• Environmental conditions are inside, a job is considered inside if staff spends approximately 90 percent or more of the time inside. Temperature is moderate and controlled by hotel environmental systems.
• Must be able to sit at a desk for up to eight (8) hours per day. Walking and standing are required the rest of the working day. Length of time of these tasks may vary from day to day and task to task.
• Must be able to exert well-paced ability to maneuver between functions occurring simultaneously.
• Must be able to exert well-paced ability in limited space and to reach other departments of the hotel on a timely basis.
• Must be able to lift up to 15 lbs. occasionally.
• May be required to lift trays of food or food items weighing up to 30 lbs. occasionally.
• Requires grasping, writing, standing, sitting, walking, repetitive motions, bending, climbing, listening, and hearing ability and visual acuity.
• Hearing, smelling, tasting, and visual ability to observe and distinguish product quality and detect signs of emergency situations.
• Talking and hearing occur continuously in the process of communicating with guests, supervisors, and subordinates.
• Vision occurs continuously with the most common visual functions being those of near and color vision and depth perception.
• Must have finger dexterity to be able to operate office equipment such as computers, printers, 10-key adding machine, multi-line touch tone phone, filing cabinets, FAX machines, photocopiers, dolly, and other office equipment as needed.

 

SPECIFIC JOB KNOWLEDGE, SKILLS, AND ABILITIES

The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of knowledge, skills, and abilities:

• Must be able to speak, read, write, and understand the primary language used in the workplace.
• Must be able to read and write to facilitate the communication process.
• Requires good communication skills, both verbal and written.
• Considerable knowledge of complex mathematical calculations and computer accounting programs. Budgetary analysis capabilities required.
• Extensive knowledge of the hotel, its services, and facilities.
• Must have excellent leadership capability and customer relations skills. Most tasks are performed in a team environment with the staff member acting as a team leader. There is minimal direct supervision.
• Must be detail oriented with outstanding organizational and communication skills.
• Must possess basic computational ability.
• Must possess basic computer skills.
• Knowledge of computer accounting programs, math skills as well as budgetary analysis capabilities required.
• Ability to analyze, forecast data, and make judgments to ensure proper payroll and production control.
• Ability to effectively deal with internal and external customers some of whom will require high levels of patience, tact and diplomacy and collect accurate information to resolve conflicts.
• Thorough knowledge of federal, state, and local laws governing equal employment opportunity and civil rights, occupational safety and health, wage and hour issues, and labor relations, including, but not limited to the following statutes and their state and local analogues (where applicable): Title VII, ADEA, Equal Pay Act, Pregnancy Discrimination Act, FLSA, ADA, OSHA, FMLA, and NLRA.

 

LICENSES OR CERTIFICATIONS

Ability to provide and maintain a valid drivers license as the position may require the operation of motorized and electric vehicles.

 

GROOMING

All Staff Members must maintain a neat, clean, and well-groomed appearance per Azul Hospitality standards. Refer to the property specific required grooming and uniform standards policy.

 

ATTENDANCE

Regular attendance in conformance with the standards, which may be established by Azul Hospitality from time to time, is essential to the successful performance of this position. Staff with irregular attendance / tardiness will be subject to disciplinary action, up to and including termination of employment. Upon employment, all staff is required to fully comply with Azul Hospitality rules and regulations for the safe and effective operation of the hotels facilities. Staff members who violate hotel rules and regulations will be subject to disciplinary action, up to and including termination of employment. Due to the cyclical nature of the hospitality industry, staff members may be required to work varying schedules to reflect the business needs of the hotel. In addition, attendance at all scheduled training sessions and meetings is required. This job description is not an exclusive or exhaustive list of all job functions that a staff member in this position may be asked to perform from time to time.