Job Description
Digital Designer, Content & Channels
Employment Type: Full Time
Supervisor: Advertising & Creative Manager
Location: Store Support Center
Job Description
The Digital Designer, Content & Channels will create, manage, and produce digital design solutions across key marketing channels, including website, email, social media, and paid media. This role partners closely with the Advertising & Creative Manager and the Marketing team to deliver compelling, on-brand creative and support content execution across digital channels.
This position blends strong design execution with content planning and channel support, helping bring campaigns to life across web, email, social, and emerging digital touchpoints.
Qualifications
- Bachelor’s or Associate degree in Graphic Design, Marketing, Communications, Digital Media, Creative Arts, Business, or related field
- 2 to 5 years of graphic design, digital content creation, or related experience
- Strong portfolio demonstrating digital design work across web, email, social media, paid media, and/or campaign creative
- Experience creating content for social media platforms, including organic and paid social creative, is preferred
- Experience with photography, video production, editing, and motion graphics is preferred
- Retail, ecommerce, or consumer brand experience is a plus
Key Responsibilities
- Create, manage, and produce digital design solutions for a variety of uses, including websites, product graphics, email templates, social media graphics, brand campaigns, videography and photography
- Help maintain Theisen’s social media content calendar and support social media accounts
- Design and coordinate the creation of HTML email templates, homepages, and landing pages using CRM programs
- Apply visual design best practice principles to the development of static and interactive elements (graphics, video, animation), while maintaining brand standards
- Shoot, edit, and export video content for digital channels
- Incorporate typography, visual effects, and sound design to enhance motion graphic content
- Direct internal photography and video shoots for retail products and campaigns
- Research industry trends to present ideas and concepts for timely digital innovation
- Work closely with vendors and internal teams to manage product photography and video assets and ensure seamless promotion execution.
- Test designs for usability and quality
Content & Channel Support
- Support organic and paid social media initiatives through content planning, execution, and amplification
- Assist in the development and maintenance of the brand’s organic social content calendar aligned to seasonal campaigns and business priorities
- Create platform-specific content optimized for engagement across social and digital channels
- Partner with Marketing to support paid social efforts, including preparing and adapting creative assets for boosted posts and campaigns
- Monitor content performance trends and provide input to improve future creative and messaging
Required Knowledge, Skills, and Abilities
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Proficient in Adobe Creative Applications, including InDesign, Photoshop, Illustrator, Premiere Pro, After Effects, and Microsoft Office
- Ability to pivot quickly, manage shifting priorities, and juggle multiple projects in a fast-paced, growing marketing environment
- Proficient in Mac OSX, DSLR or mirrorless camera, and studio lighting
- Strong ability to translate feedback into improved creative output
- High level of integrity and ability to handle confidential information
- Excellent organizational skills with the ability to manage multiple priorities
- Strong attention to detail and ability to meet deadlines with accuracy
- Highly motivated and able to work independently and collaboratively
- Strong written and verbal communication skills
Physical Demands
Frequent physical demands include sitting, standing, walking, dexterity, and light grasping. Occasional physical demands include lifting up to 25 lbs., bending, stooping, reaching, kneeling, squatting, climbing stairs and firmly grasping. The employee is required to accept incoming calls and must be able to hear and speak. Specific vision abilities required by this job include vision adequate for the incumbent to perform the responsibilities and functions of the job efficiently. The associate must have the manual dexterity to manually operate and use a computer and other basic office equipment.
Work Environment and Working Conditions
This position will be performed inside a climate-controlled office facility. The noise level is low to medium and typical of an office environment. Potential hazards include electrical hazards. Atmospheric conditions are typical of an office environment and may include exposure to odors and dust.
Benefits
Part-Time and Full-Time Eligible:
- Competitive match on 401K
- PTO
- Holidays
- Birthday-off with pay
- Associate discount and many other benefits
Full-Time Also Eligible:
- Health insurance
- Dental insurance
- Vision insurance
- Flexible spending accounts
- Short-term and long-term disability
Company Culture and Values
At Theisen's, our company culture is built on a foundation of respect, collaboration, and service to our communities. We believe in putting Customer First, working together as One Connected Team, and always finding ways to Give Back. These three pillars guide how we approach our work and interact with each other every day.
We are committed to fostering an inclusive and supportive environment where every associate is valued and encouraged to grow. At Theisen's, we strive to make a positive impact on our customers, our communities, and each other, creating a workplace where hard work, dedication, and innovation are celebrated.
Theisen’s is proud to be an Equal Opportunity Employer. We do not discriminate against any associate or applicant for employment based on race, color, sex (including pregnancy), age, national origin, religion, sexual orientation, gender identity, disability, status as a veteran, or any other federal, state, or local protected class.
