Market Unit Business Development & Sales Strategy Director, France

About Brink’s:

Established in 1859, The Brink’s Company (NYSE:BCO) is a leading global provider of cash and valuables management, digital retail solutions, and ATM managed services. Our customers include financial institutions, retailers, government agencies, mints, jewellers, and other commercial operations. Our network of operations in 52 countries serves customers in more than 100 countries.  

We believe that our team should be reflective of the customers we serve every day around the world. We believe in building partnerships that secure commerce and doing that requires fostering an inclusive culture that values people with diverse backgrounds, ideas, and perspectives. We build a sense of belonging, so all employees feel respected, safe, and valued, and we provide equal opportunity to participate and grow.

Brink’s is the global leader in security, logistics and cash and valuables management, trusted by banks, financial institutions and businesses in both public and private sectors. We deliver the currency of the world to businesses in our communities. We do it because we’re needed. We do it because we’re trusted and valued. We do it because it makes us proud. Brink’s Proud.

In 2024, Brink’s began our transformation journey. We’re taking a big step forward shifting from being a multinational company to a truly global enterprise.  Our focus remains on our customers, ensuring their needs are always at the centre of what we do.  Through strategic pillars—Partner for Customer Success, Innovate to Grow, Run the Business Better, and Win as Team Brink’s— we continue to strengthen our foundation and deliver value to customers, investors, and employees. In 2025 we continue the transformation towards a global centre-led model in support of continuous improvement, innovation, and collaboration positioning us for greater success.  We aim to streamline our operations and improve customer experiences by harnessing our global reach and adopting new technologies.

Brink’s France, leader de la gestion fiduciaire et intégrateur de services au sein de l’écosystème du cash, s’est donné pour mission de préserver la liberté de choix de mode de paiement sur tout le territoire, en toute sécurité.

Ainsi, notre société innove au service de tous pour devenir l'acteur de confiance et de réconciliation des flux de paiements et de services digitaux et physiques.

Si vous êtes prêt(e) à jouer un rôle essentiel dans le développement d’un grand groupe, leader mondial de la logistique sécurisée, vous avez frappé à la bonne porte.

Vous êtes motivé(e), talentueux(se), intègre, Brink’s vous offre l’opportunité de vous épanouir dans un environnement professionnel de qualité où vous pourrez parfaire vos compétences et grandir avec l’entreprise.

Role Title: Market Unit Business Development & Sales Strategy Director, France

Reporting to: CEO, France Market Unit, and a key member of the Executive Committee

Key Relationships: France CEO, Executive Committee, Sales, Marketing and Product leaders in France, Europe and Global teams

Business area: Commercial

Team Leadership responsibility: 9 direct reports

Role Summary: This role is responsible for shaping and delivering the business development and sales strategy for the Brink’s France Market Unit. The postholder leads sales, business development and transformation initiatives across all 7 lines of business and legal entities, driving sustainable growth, strengthening customer relationships and partnerships, and ensuring strategic projects are delivered with measurable business impact.

Key Responsibilities:

Commercial Leadership

• Define and lead the commercial go-to market strategy for the France Market Unit, ensuring alignment with business priorities and growth targets.
• Translate market insight, customer needs and competitive trends into clear commercial actions and innovative solutions.
• Deliver agreed commercial targets and contribute directly to revenue growth, profitability and market share expansion.

Leadership and Team Management

• Lead, develop and inspire a high-performing team, creating accountability, collaboration and focus on results.
• Set clear priorities, delegate effectively and ensure strong execution across the function.
• Maintain open communication, support individual development and foster engagement around shared objectives.

Business Development, Communication and Influence

• Reinforce C-level strong relationships with key customers, partners and internal stakeholders to accelerate business growth and long-term value creation.
• Build strategic, technology-led partnerships with leading hedge players to accelerate product innovation and drive diversified revenue growth.
• Actively represent the business in strategic meetings, customer engagements, events and leadership forums.
• Evaluate and shape business cases, define delivery plans and ensure execution against objectives, timelines and budgets.

Sales Strategy, Revenue growth initiatives

• Lead and influence enterprise decision-making by developing and executing clear sales incentives plans and go-to-market plans, driving measurable revenue growth through prioritized initiatives and effective conversion of market opportunities.
• Drive, coordinate and implement the agreed Sales Strategy across all lines of business and legal entities.
• Lead transformation and development projects that support the company’s strategic revenue growth playbook.
• Promote disciplined project governance and a culture of continuous improvement across the organisation.
• Drive proactive internal communication and stakeholder engagement to ensure adoption and commitment to change.

Candidate Experience and Background

• Significant leadership experience in commercial, sales, business development or transformation roles within a complex business environment ideally within B2B banking, financial services, fintech, payments solutions.
• Strong track record of delivering growth, leading change and driving strategic initiatives with direct measurable outcomes.
• Experience operating at executive level, with the ability to influence senior stakeholders and work effectively across matrix structures.

Capabilities

• Strategic and commercially minded, with the ability to translate market insight into business cases, numbers and results.
• Strong leadership capability, with experience building high-performing teams and leading through change.
• Excellent communication, stakeholder management, presentation and influencing skills.
• Strong project leadership skills, with the ability to manage multiple priorities and deliver at pace.

Personal Style

• Collaborative, credible and resilient, with a hands-on approach and a focus on results.
• Customer-focused and externally oriented, with a strong sense of accountability and ownership.
• Comfortable operating in a fast-paced, evolving environment.

Key information:

• Location: Paris, France
• Languages: Fluent English and French required; additional European languages are an advantage
• Employment type: Full-time
• Travel: Regular travel across France, with some European and global meetings
• Flexibility: Flexible working hours to meet business and project requirements

Closing date: 18th June