Job Description
Key Responsibilities
1. Store Visits & Execution Monitoring
• Conduct regular store visits to ensure proper execution of brand and operational standards
• Identify gaps and provide immediate, actionable feedback to store teams
2. Store Evaluation & Compliance
• Perform structured store evaluations/audits using approved tools
• Track and follow through on action plans to ensure compliance with brand and operational guidelines
3. Sell-Out & KPI Tracking
• Monitor store sell-out performance and track key KPIs (conversion, ATV, UPT, productivity)
• Highlight risks and support implementation of corrective actions
4. Store Operations & Retail Excellence
• Ensure adherence to store processes and retail excellence standards
• Validate compliance with the Store Operations Manual during store visits
5. Action Planning & KPI Improvement
• Support development and execution of action plans to improve KPIs based on performance analysis
• Ensure timely follow-through across all assigned franchise stores
6. Training Coordination & Support
• Align with FRS Trainers on training topics and calendar execution
• Support rollout and tracking of training initiatives in stores
7. In-Store Marketing Execution
• Partner with the Brand Team to ensure consistent in-store marketing and visual merchandising execution
• Monitor campaign implementation and provide feedback on execution quality
8. Stakeholder Coordination
• Collaborate with Franchise Operations Leads and store teams to support execution of plans and initiatives
• Provide on-ground insights to support continuous improvement
Key Success Metrics
• Sell-Out Performance Support
• KPI Tracking & Improvement (Conversion, ATV, UPT)
• Store Audit & Compliance Scores
• Execution of Action Plans
• Consistency in Brand & VM Execution
• Contribution to LFL% Growth