Job Description
Sales Engineer
Department: Sales / Marketing
Employment Type: Full Time
Location: Guatemala
Reporting To: Guillermo Recinos
Description
The Sales Engineer is a dynamic, results-oriented professional responsible for driving business growth in assigned territories within the water industry (pumps, motors, and controls). The role encompasses prospecting and developing client portfolios, providing specialized technical advice, structuring competitive commercial proposals, and ensuring customer satisfaction across industrial, commercial, agroindustrial, and distribution segments.
Key Responsibilities
A. Commercial & Sales Management
• Prospect and develop a robust client portfolio across assigned territories.
• Manage and grow the existing client portfolio through periodic review and targeted action.
• Conduct client visits to promote products, identify needs, and close sales.
• Prepare detailed, competitive technical and commercial proposals (quotations) aligned with client requirements and budget.
• Follow up on quotations and process purchase orders.
• Negotiate effectively using ROI-based and durability arguments to handle objections.
• Collect accounts receivable from the managed client portfolio.
B. Technical Advisory & Customer Service
• Translate engineering specifications (machinery, irrigation, automation, etc.) into tangible economic and productive benefits for the client.
• Visit farms, plants, and worksites to diagnose the client's operational environment and recommend the right solution.
• Conduct product training, field tests, and demonstrations for distributors, clients, and end-users.
• Coordinate post-sale activities: delivery, installation, repairs, and warranty management.
• Resolve customer issues promptly to maintain high satisfaction and loyalty.
• Develop a network of distributors and partners to ensure product availability across the region.
• Monitor supply chain performance and coordinate with logistics teams to minimize lead times.
• Manage inventory oversight to prevent product shortages.
• Research and analyze trends, opportunities, and threats in assigned territories (Mexico: Yucatan Peninsula & Bajio; Guatemala; CDMX).
• Conduct competitive analysis and monitor price fluctuations and competitor movements.
• Expand the company's market presence and brand recognition in target regions.
• Maintain an updated CRM system with visit notes, project phases, and relevant client data.
• Prepare detailed reports on territory performance: sales, forecasts, and customer feedback.
Skills, Knowledge and Expertise
Gender: Indistinct.
Technical Skills
• Results-oriented and data-driven.
• Assertive communication with capacity to translate technical concepts for non-technical audiences.
• Active listening and consultative selling approach.
• Numerical aptitude and financial analysis skills (ROI, pricing models).
• Strong interpersonal relationship management.
• Organization, follow-up discipline, and self-management in the field.
• Proactive, autonomous, and capable of continuous self-learning.
• Availability to travel within the assigned territory.
