
Associate Director, Business Development Strategy
Job Description
Company description As part of Publicis Groupe, CJ Affiliate is the leader in Global Affiliate Marketing
We take pride in our innovative technology, comprehensive data solutions and our people
We equip our teams with the tools, training and career development opportunities to provide cutting edge solutions, strategies and support that deliver high quality results for our clients
We work in an energetic, results-oriented, collaborative, team environment that recognises exceptional performance
As we evolve and grow as a business, so do you
Overview With at least 5 years’ experience in a client or partnerships facing digital marketing role, we are looking for someone who can work strategically and independently
Proactive with a data-driven approach, you will be skilled at developing strong relationships with a positive ‘can do’ demeanor
You will contribute to the development and growth of new business and retention of existing major advertisers
There will be a high dependency on you to find opportunities for improvement to business development processes, collateral, and approach to pitches
You will work closely with business development leadership as well as collaborate with other departments towards achieving those goals
This position will report into the Director, Business Development Strategy
Do these things interest you
You will: Pitch support & delivery Strategy - help define the strategy employed in the pitch, based on best practices and the prospects’ goals and difficulties
Gap analysis - qualitatively evaluate the analysis & create a go-to-market strategy to present to the prospect
Participate at in-person pitches of significance
Transition the go-to-market strategy to the delivery team in Client Dev
RFP support Cultivate and maintain a RFP response library
Develop content for the RFP library using best practice responses that are up to date
Coordinate with other departments to ensure on-time delivery with excellence
Contribute to and/or quarterback the overall response strategy
Sales intelligence Create and maintain competitor “battle cards” highlighting CJ’s points of differentiation
Work with Marketing to create competitive marketing and positioning pieces
Train across the team to enable competitive knowledge sharing
What we look for: Previous experience in Affiliate Marketing. 5+ years of exposure in digital media/client services and responsibility for digital marketing strategy
A proven track record of successful delivery of business objectives
Proven record of problem-solving and decision-making skills
Exceptional organizational skills
Conflict management and Influencing skills. #LI-IM1