Marketing Automation Analyst- T3ST (DO Not APPLY)

Introduction Welcome to Gallagher - a global community of people who bring bold ideas, deep expertise, and a shared commitment to doing what’s right. We help clients navigate complexity with confidence by empowering businesses, communities, and individuals to thrive. At Gallagher, you’ll find more than a job; you’ll find a culture built on trust, driven by collaboration, and sustained by the belief that we’re better together. Whether you join us in a client-facing role or as part of our brokerage division, our benefits and HR consulting division, or our corporate team, you’ll have the opportunity to grow your career, make an impact, and be part of something bigger. Experience a workplace where you’re encouraged to be yourself, supported to succeed, and inspired to keep learning. That’s what it means to live The Gallagher Way. How you'll make an impact Manages and optimizes marketing automation systems to improve efficiency and effectiveness in marketing campaigns. Their key responsibilities typically include: Overseeing the setup, configuration, and maintenance of marketing automation platforms; Designing, implementing, and managing automated marketing campaigns, including email marketing, lead nurturing, and customer engagement workflows; Analyzing campaign performance data to provide insights and recommendations for optimization. This includes tracking key metrics like open rates, click-through rates, and conversion rates; Conducting A/B tests to evaluate the effectiveness of different marketing strategies and optimize campaign elements. Ensures all marketing automation activities comply with legal regulations. Works to add technical value within sub-function which has some impact on the overall achievement of results for the function. Works to achieve operational targets within sub-function with direct impact on department results. Works independently on larger, moderately complex/technical function projects/ assignments. Sets objectives for own job area to meet the objectives or goals of projects and assignments. May train new team members and provide input to employee performance evaluations. May require the following proficiencies: Working independently with general supervision. Facing function related problems that are difficult but typically not complex. Potentially influencing others within the function through explanation of facts, policies and practices. About you Required: Typically requires a University Degree or equivalent experience and minimum 3 years of prior relevant experience. Additional Information Compensation and benefits On top of a competitive salary, great teams and exciting career opportunities, we also offer a wide range of benefits. Below are the minimum core benefits you’ll get, depending on your job level, these benefits may improve: Medical Insurance and Parental Medical Insurance Accidental Insurance and Life Insurance Retirals - Employee Gratuity, Future Service Gratuity benefit - Group Term Life, Employee Provident Fund, National Pension Scheme Flexi Benefits Plan – Tax Savings Plans Educational expense reimbursement Annual Leave/ Maternity & Paternity Leave/ Additional paid ML, Mental Health Day Other benefits include: Employee Wellness Programs Training programs And more.. We value inclusion and diversity Inclusion and diversity (I&D) is a core part of our business, and it’s embedded into the fabric of our organization. For more than 95 years, Gallagher has led with a commitment to sustainability and to support the communities where we live and work. Gallagher embraces our employees’ diverse identities, experiences and talents, allowing us to better serve our clients and communities. We see inclusion as a conscious commitment and diversity as a vital strength. By embracing diversity in all its forms, we live out The Gallagher Way to its fullest. Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination.

Required: Typically requires a University Degree or equivalent experience and minimum 3 years of prior relevant experience.

Manages and optimizes marketing automation systems to improve efficiency and effectiveness in marketing campaigns. Their key responsibilities typically include: Overseeing the setup, configuration, and maintenance of marketing automation platforms; Designing, implementing, and managing automated marketing campaigns, including email marketing, lead nurturing, and customer engagement workflows; Analyzing campaign performance data to provide insights and recommendations for optimization. This includes tracking key metrics like open rates, click-through rates, and conversion rates; Conducting A/B tests to evaluate the effectiveness of different marketing strategies and optimize campaign elements. Ensures all marketing automation activities comply with legal regulations. Works to add technical value within sub-function which has some impact on the overall achievement of results for the function. Works to achieve operational targets within sub-function with direct impact on department results. Works independently on larger, moderately complex/technical function projects/ assignments. Sets objectives for own job area to meet the objectives or goals of projects and assignments. May train new team members and provide input to employee performance evaluations. May require the following proficiencies: Working independently with general supervision. Facing function related problems that are difficult but typically not complex. Potentially influencing others within the function through explanation of facts, policies and practices.