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TikTok

Product Strategy and Operations Associate, Measurement

New York, New York, United States of AmericaPosted 1 weeks ago
Full-timehybrid

Job Description

The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform. We work with advertisers to optimize their activity on the platform and build meaningful connections that help drive behavior change.

We are looking for a Strategy Operations Associate to join the Global Measurement Product Strategy and Operations team in the New York office. The ideal candidate will have a robust analytical background supported by an equivalent degree, experience in data-driven roles within strategy or operations.

Responsibilities: Strategic Planning and PMO

  • Lead PMO governance for high-impact Measurement initiatives, driving cross-functional coordination, executive alignment, and milestone management across regional Measurement, Product Strategy & Operations, Sales, and Data Science teams
  • Establish and operationalize scalable PMO processes, including program reviews, tracking, risk management, dependency mapping, and stakeholder communication to ensure timely delivery against strategic priorities
  • Own end-to-end program management for complex, cross-functional initiatives in a fast-paced environment, ensuring clear accountability, execution visibility, and alignment across teams

Leadership Reporting & Visualization

  • Develop executive-level dashboards and reporting using tools such as SQL, Tableau, and Power BI.
  • Create intuitive visualizations and storytelling frameworks that drive decision-making across leadership and cross-functional teams

Advanced Analytics & Insights

  • Experience in Applied Analytics, for example statistical modelling (regression/bayesian analysis for marketing effectiveness, causal testing, design lift experiments, incrementality testing)
  • Analyze large-scale datasets to uncover performance drivers across advertising ROI, sales and brand effectiveness
  • Build analytical solutions from scratch and establish best practices for data analysis and measurement.
  • Translate complex data into clear, compelling narratives for both technical and non-technical stakeholders

Minimum Qualifications:

  • Degree in analytical field or equivalent undergraduate experience
  • 2+ years of experience in strategy & operations, strategy consulting or data analytics roles
  • Strong proficiency in SQL and data analysis tools (such as Tableau/Power BI), Python/R experience preferred
  • Previous experience in building statistical models (such as MMM, Causal inference) to answer complex business problems
  • Excellent written and oral communication and stakeholder management skills, with ability to create strong analytical narratives
  • Proven project management capabilities, with the ability to manage multiple initiatives simultaneously
  • Someone comfortable with ambiguity, able to structure open-end business problems

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Product Strategy and Operations Associate, Measurement at TikTok | Renata