Medical Product Marketing Manager

IPG Medical Corporation is seeking a Medical Product Marketing Manager in Marlborough, MA with the following duties.

Lead marketing function in a cross functional new product development, by researching and providing user requirements and their revision during all cycles of development for Thulium Fiber Laser products; develop GUI requirements; collaborate with product development team to design the concept with detailed functions for the next generation of accessories, such as endoscopes and disposables; conduct voice of customer and usability studies; Lead new product introductions, including strategic segmentation, positioning, pricing, promotion, training and education programs; coordinate with and support marketing program with distributors and commercial partners in Urology; Plan and coordinate local commercial launches with distributor and commercial partners; design and conduct training and educational programs; drive equipment sales along with collaborative efforts for disposables, provide marketing input and coordinate marketing program of distributor and commercial partners in Urology; Propose designs, generate content and drive continuous improvement of the company’s website; Collaborate with local Key Opinion Leaders on initiatives, such as design validation, speaking engagements, clinical studies, testimonials, and training workshops; Generate market intelligence for pursuing new pre-clinical and clinical research with the company’s proprietary Thulium Fiber Laser technology. Up to 20% domestic and international travel required; must within normal commuting distance of Marlborough, MA.