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Job Description
Mid-weight Strategist
Application Deadline: 14 July 2026
Department: Strategy
Employment Type: Full Time
Location: London
Reporting To: Paul Cowan
Description
As a Mid-weight Strategist at Imagination, you’ll play a pivotal role in helping to build the foundations for global brand activations of all shapes and sizes, for some of the biggest brands across the entertainment, sports, alcohol, fintech and automotive sectors.
Curious by nature, you’re driven to find the unique insights that will enable us to differentiate our clients’ experiences from competitors’, both in and out of category. You’re well versed in crafting creative briefs and strategic set ups that inspire original thinking among creative teams and client teams alike, but you’re also not afraid to go back to the fundamentals of research and analysis to do so. A competent copywriter, you know that less always means more and simplicity is key to getting even the most complex of ideas over the line.
This is an important position that straddles the line between our strategy and creative teams. You’ll have the drive, clarity and determination to help develop groundbreaking strategies and ideas that push Imagination’s creativity, to deliver inspiring and award-winning work for our clients.
Reporting to a Business Director, you will work with the other strategists and creatives to produce work that stands out in the Experience Economy.
Curious by nature, you’re driven to find the unique insights that will enable us to differentiate our clients’ experiences from competitors’, both in and out of category. You’re well versed in crafting creative briefs and strategic set ups that inspire original thinking among creative teams and client teams alike, but you’re also not afraid to go back to the fundamentals of research and analysis to do so. A competent copywriter, you know that less always means more and simplicity is key to getting even the most complex of ideas over the line.
This is an important position that straddles the line between our strategy and creative teams. You’ll have the drive, clarity and determination to help develop groundbreaking strategies and ideas that push Imagination’s creativity, to deliver inspiring and award-winning work for our clients.
Reporting to a Business Director, you will work with the other strategists and creatives to produce work that stands out in the Experience Economy.
Key Responsibilities
- Support the lead Strategist in planning and executing multi-layered research: primary, secondary, ethnographic, quant and qual
- Developing clear, compelling insights - that can drive inspiring creative platforms and groundbreaking ideas
- Develop customer journeys
- Identify and qualify strategic opportunities
- Develop concepts, ideas and solutions
- Support and contribute to planning, running and synthesising workshops
- Support in developing clear measurement criteria, working with data to report on effectiveness, develop insights and recommendations
- Collaborate with clients in presentations, pitches and workshops - building valued relationships
- Bring a diversity of thought, experience and perspective into the Imagination team
Skills, Knowledge & Expertise
- Solid experience in an agency environment, working across a range of clients
- Experience in planning experiential marketing, campaigns, social media, content and events
- Understanding of creative and design methodologies.
- An understanding of Design Thinking
- Curiosity and an open mind, always willing to dig a bit deeper
- Good interpersonal skills
- Budget management
- Exceptional understanding of consumer, brands and category trends
- Solid experience in qual and quant research, including leading the methodology and carrying out the research
- Self-Managing strategic deliverables and ensuring high quality
- Developing strategic frameworks, e.g. ecosystems, customer journeys, comms plans
- Flexibility and adaptability, with an ability to balance multiple projects and workload
- Influential & good presentation skills
- Able to build strong client relationships
- Negotiation skills
- Thought leadership
Job Benefits
What we can offer you:
- Work with a state-of-the-art product and deliver it to exciting and innovative brands.
- Learning and development opportunities that contribute to professional growth.
Wellness
- Private Medical Insurance (including discounted gym options)
- Discounted Healthcare Cash Plan
- Help at hand EAP
- In-Office Gym (London office only)
- Life Insurance 4 x salary
- Dedicated DE&I Board
Benefits
- 25 days annual leave
- Birthday day off and gift
- Discretionary Annual Bonus
- Generous Family Leave policies with New Parent Coaching & Support
- Various learning & development platforms for e-learning
- Enhanced pension contribution
- Cyclescheme
- Discounted Private Dental
- Income Protection (Employee)
- Subsidised Electric Car Scheme
- Home technology tax free loan
Perks
- Hybrid Working (3 office days)
- Company socials
- Pet friendly office
- Lunch & Learns
- Wellness webinars
- Educational webinars
- Subsidised Cafe (London office only)