
Marketing Coordinator
Job Description
Full Time, Days
The Marketing Coordinator for Florida Coast Medical Center will play an important role in Tenet’s
continued transformation into a consumer-focused organization. This position will successfully execute
marketing plans that drive growth for their market/hospitals, drive community engagement, and
effectively communicate the value proposition of the hospital.
Reporting to the Group Marketing Director, with strong day-to-day interactions with hospital CEO, home
office marketing team, hospital leadership team, and communications team, to implement marketing
activities that support service line growth and brand engagement.
This position will support market growth activities and also lead execution of the overall social media
strategy across hospitals and channels. This position will build trusting and collaborative relationships
with internal and external teams and astutely represent the hospital/market in establishing and
maintaining effective community engagement within the framework and vision of the Tenet Strategic
Marketing Group, a component of the Tenet Operating System.
• Drives local alignment of marketing priorities to growth priorities of the market
• Supports and partners with the home office in the development of annual strategic marketing plans across all channels and paid media that drive growth, consumer engagement, and patient retention.
• Drives executional excellence of marketing plan activation that supports the overall marketing strategy and growth. Plans, implements, and measures all day-to-day marketing responsibilities such as: activation of marketing campaigns; coordination of events and seminars; highlighting positive stories across paid media, including social.
• Seeks information and operates at a level of constant inquiry about business priorities and key initiatives that can further differentiate the hospital within the market. Acts as a “reporter” working to identify and translate the marketing activation “stories of success”
• Proactively communicates key program results and learnings to CSO and VP of marketing operations.
• Communicates regularly to hospital leadership and stakeholder groups regarding marketing plans and marketing program results. Maintains a collaborative working relationship with hospital and physician teams.
• Maintains comprehensive knowledge of hospital-based operations, service lines and physician relations. Participates in the planning, implementation and management of the hospital marketing budget
Education/Experience
• Bachelor’s Degree in Marketing, Communications, Business or relevant major is required
• Advanced degree in business or public sector equivalent, marketing/communications, or health related field is preferred
• At least 1-3 years of demonstrated progressive experience and responsibility for communications, brand management, and public relations with a strong understanding of the business needs and competitive challenges of the industry (relevant to health care industry preferred)
Embark on a rewarding career with Florida Coast Medical Center hospital. If you are a compassionate healthcare professional eager to contribute to patient care, this is your opportunity where your skills make a difference every day. Join us in delivering exceptional healthcare with a personal touch.
At Florida Coast Medical Center, we understand that our greatest asset is our dedicated team of professionals. That’s why we offer more than a job – we provide a comprehensive benefit package that prioritizes your health, professional development, and work-life balance. The available plans and programs include:
- Medical, dental, vision, and life insurance
- 401(k) retirement savings plan with employer match
- Generous paid time off
- Career development and continuing education opportunities
- Health savings accounts, healthcare & dependent flexible spending accounts
- Employee Assistance program, Employee discount program
- Voluntary benefits include pet insurance, legal insurance, accident and critical illness insurance, long term care, elder & childcare, auto & home insurance
Note: Eligibility for benefits may vary by location and is determined by employment status