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Job Description
- Orchestrate and execute go-to-market programs focused on AI solutions to drive demand and growth for the North America business.
- Execute customer acquisition and pipeline generation programs such as digital and physical events, campaigns, through direct and partner-integrated motions.
- Partner with Sales and Solutions organizations; collaborate closely with North America marketing, Global Campaigns and Product Marketing teams to align regional execution strategies, while establishing and maintaining trusted relationships with key collaborators.
- Drive data-driven decision making and understand performance, trends, and gaps.
- Forecast, measure, and report on the impact of demand creation programs and campaigns.