Senior Manager - Marketing

• Develop and execute comprehensive marketing strategies to increase brand awareness, customer acquisition, and revenue growth.

• Lead and manage integrated marketing campaigns across digital, social media, email, events, and traditional channels.

• Analyze market trends, customer insights, and competitor activities to identify new business opportunities.

• Manage marketing budgets and optimize spending to maximize return on investment (ROI).

• Oversee brand positioning and ensure consistent messaging across all marketing channels and customer touchpoints.

• Collaborate with sales, product, and leadership teams to align marketing initiatives with business objectives.

• Track and analyze marketing performance using KPIs, analytics tools, and campaign reporting.

• Lead, mentor, and develop the marketing team to improve productivity and performance.

• Drive lead generation strategies and improve customer conversion through targeted marketing initiatives.

• Manage relationships