Senior Director of Analytics

Kevin’s Natural Foods is seeking a strategic, analytical, and people-focused Senior Director of Analytics to lead and evolve our commercial analytics capabilities. This role will serve as a key strategic partner to the CEO and our Leadership Team, helping transform data into actionable insights and decision-making that drives value creation across our business.

The Senior Director of Analytics will build and oversee a high-performing team over time, responsible for business analytics, category forecasting, strategic revenue management and assortment analytics. This individual will play a critical role in shaping commercial strategy by leveraging syndicated data, shopper insights, retailer-specific analytics, global macroeconomic data and internal business intelligence to identify opportunities, influence decision-making, and drive value creation.

This role requires a strong blend of strategic thinking, technical analytics expertise, storytelling ability, and cross-functional leadership within a fast-paced CPG environment.

What You’ll Do:

· Serve as a strategic analytics leader and trusted business partner to the executive leadership team, helping drive profitable growth across customers, channels, and categories.

· Translate complex data into clear, actionable insights and recommendations that influence internal stakeholders and retail partners.

· Identify growth opportunities through analysis of category trends, shopper behavior, retailer performance, assortment, pricing, promotion, and distribution.

· Partner cross-functionally with Sales, Marketing, Supply Chain, Finance, and Product Development to align analytics strategies with broader business priorities.

· Support long-range planning, annual business planning, and ad hoc decision making through data-driven insights and forecasting support.

· Build scalable reporting frameworks, dashboards, and analytics processes that improve business visibility and decision-making speed.

· Leverage syndicated data sources (Circana/IRI, NielsenIQ, SPINS, Numerator, retailer loyalty data, POS, panel data, and expert industry reports, etc.) to develop compelling category stories and actionable recommendations.

· Monitor category, competitive, and consumer trends to identify whitespace opportunities and portfolio optimization strategies.

· Drive analytics surrounding promotions, pricing, assortment, distribution, shelving, and innovation performance.

· Establish best practices for data governance, reporting accuracy, insight generation, and analytical storytelling.

· Lead, coach, and develop a high-performing analytics team focused on collaboration, accountability, innovation, and continuous improvement.

· Other duties as assigned or necessary.

What You’ll Need:

· Bachelor’s degree in Business, Marketing, Analytics, Finance, Economics, or a related field required; MBA preferred.

· 10 - 15+ years of experience in business intelligence, management consulting, data analysis, financial analysis and/or commercial analytics within the CPG food industry.

· 5+ years of leadership experience managing and developing high-performing teams.

· Strong experience working with syndicated and retailer-specific data sources, including Circana/IRI, NielsenIQ, SPINS, retailer POS, panel data, loyalty data, and shopper insights platforms.

· Proven ability to translate complex data into actionable business strategies and executive-level recommendations.

· Strong commercial acumen with experience supporting large retail customers and sales organizations.

· Advanced analytical, strategic thinking, and problem-solving skills.

· Experience with business intelligence and visualization tools such as Power BI, Tableau, Looker, or similar platforms as well as regression analysis and statistical tools, SAP, and others.

· Excellent communication, presentation, and storytelling skills with the ability to influence stakeholders at all levels of the organization.

· Ability to thrive in a fast-paced, entrepreneurial environment and manage multiple priorities effectively.

Healthy, Diverse Teams Breed Innovation:

Kevin’s Natural Foods is proud to be an equal opportunity employer. We deeply believe that diverse backgrounds and experiences make better teams, and we seek to attract talent from all walks of life. The team at Kevin’s is smart, humble, and passionate and we value a work environment that fosters personal development and opportunities to move within our small, but quickly growing organization.

More About Kevin’s Natural Foods:

Kevin's Natural Foods is a line of refrigerated and frozen meals, sides, soups, and sauces on a mission to empower even the busiest people to eat clean without sacrificing flavor. Co-founded by Kevin McCray who battled an auto-immune disorder for years, Kevin's Natural Foods was born from his desire to make clean eating seamlessly fit into any lifestyle. Shockingly delicious and made with clean ingredients, Kevin’s products are ready in minutes and always free from gluten, soy, and refined sugar.

In 2023, Kevin’s Natural Foods joined the Mars Food & Nutrition family, allowing us to expand our reach, accelerate innovation, and bring our mission to even more households while staying true to the quality and integrity that define our brand. A true market disruptor, Kevin's is the first clean refrigerated entrée brand working to prove every day that proper nutrition can be as delicious as it is healthy.

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