Job Description
GET TO KNOW US
Created in 1976, luxury cosmetic company Sisley has achieved worldwide success with its highly effective plant-based products.
The majority of Sisley’s skincare, make up, fragrance and haircare products- are designed, developed and manufactured in France. For over fourty years, Sisley has been developing beauty products with innovative formulas, which combine effectiveness with sensoriality, while respecting the integrity and harmony of the skin. With its anti-aging line, Sisleya, and suncare line Sunleya, Sisley is and industry pioneer and continues to innovate with its latest edition Hair Rituels By Sisley.
Sisley was founded by Hubert and Isabelle d’Ornano and remains a family business. Today their son Phillippe is president and their daughter Christine is Vice president of the company.
KNOW WHAT WE’RE LOOKING FOR
JOB DESCRIPTION - COUNTER MANAGER BROWN THOMAS CORK
Hours per week: 37.5 hours
Days per week: 5 days
MISSION
As a Counter Manager for Sisley, you are a brand ambassador. Through your
engaging style, you will actively drive and increase your business, encouraging
all Beauty Consultants to achieve their sales targets. By leading and coaching
your Team, you will ensure that all clients receive a personalised luxury service.
Through your passion for the brand, you will demonstrate an attitude that
benefits Sisley at all times. You will develop and build your client base through
recruiting new domestic and international clientele. As well as bringing
incremental business, you will ensure to increase retention through clientelling
thus building brand loyalty.
MAIN RESPONSIBILITIES
SALES
• To lead and coach your team to ensure all Team Members, along with
yourself are aware of and achieve or exceed sales targets, as set by your
Line Manager
• Managing NSV budgets and ordering within time limits
• To proactively sell Sisley products and provide a luxury standard of
service to customers
• To proactively link sell across product categories, to increase average
pound sale (A€S) and average unit sale (AUS)
• Preparing and organising activity on counter monthly with Area Manager
approval
• Booking Beauty Room events
• All admin to be completed accurately off or on counter and in a timely
manner
• To leverage on your emotional intelligence by means of consistently
exercising your storytelling skills through educating your clients to
Sisley’s heritage and values
• To be able to identify and depict each client’s intent behind their visit and
maximise all sales opportunities through your brand knowledge and
sales technique
KPI: To achieve sales targets, achieve AUS and A€S targets
MANAGEMENT
• To proactively manage all Team Members, identifying coaching and
development opportunities and support with training and guidance
• To manage stock levels, working in partnership with the Area Manager to
ensure that there are sufficient levels
• To proactively grow your business through events, appointments and
return bookings
• To ensure all operational and administrative tasks are complete and to
the best of your ability
KPI: Managing individual Beauty Consultants performance proactively through
Area Manager support
SERVICE
• To be knowledgeable on all Sisley products and be able to propose
personalised products to clients and confidently and appropriately
overcome any objections
• Demonstrate products on clients by means of skincare consultations,
make-overs, Sisley protocols and confidently explain the benefits of each
product
• Recruiting new customers to the brand through traffic stopping
• To identify, understand and reformulate the client needs
• To develop personal relationships with clients and to gain loyalty
• Ensure all customers are captured on Sisley database through SMILE or
registration card. Following GDPR guidelines.
• To educate clients on Sisley products and the brand
KPI: To achieve CRM and services targets as set by company
GENERAL
• To monitor stock levels, report any issues to the Line Manager and
ensure that there are sufficient levels
• To participate in merchandise management and ensure that it is in line
with corporate guidelines
• Managing NSV budgets and ordering within time limits
• To conduct all assigned operational and administrative tasks including
rotas and sickness reporting
• To be a Sisley brand ambassador and representative at all times
• To adhere to all Company procedures and policies, as outlined in the
employee handbook
• To build relationships with store management and adhere to all store
policies and procedures
• To carry out any additional duties as directed by the management team
PERSON SPECIFICATION
In order to be successful in this role, you will be:
• A Manager with proven sales background in Premium Beauty
• Tenacious; willing to go the extra mile to ensure the customer leaves
having received the very best in luxury service.
• Driven and results orientated; seeking out ways to continually grow the
business through events and counter activity.
KNOW HOW WE WORK
Experience is our business: Our customer engagement sets the bar in service and experiential retail, giving our customers something to love every time.
We Are More Than Shops: We create enjoyable places, to excite, where people socialise, discover, learn and are inspired, and where local communities are enriched.
We are Curators: Our unique range of product and services are key to the sense of excitement that Brown Thomas Arnotts is renowned for, whether for a special day or every day, things that make our customer’s lives better.
We Care for Our People: We believe a great customer experience starts with a great people experience. That is why we promote a culture where talent is nurtured and where creativity and learning are valued.
We Succeed by Working Sustainably: We are community-focused and our aim is to cultivate retail environments that are conscious, considerate and commercial.