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Pure Storage

CDP Platform Analyst

Bangalore, IndiaPosted Today
hybrid

Job Description

We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.

This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.

THE ROLE

The CDP Platform Analyst helps ensure Everpure’s customer and account data is accurate, trusted, and ready for activation across Hightouch, Snowflake, Salesforce, and Marketo. In this role, you’ll strengthen the reliability of the data foundation that powers marketing, sales, analytics, and AI use cases. You’ll partner across Marketing Operations, Revenue Operations, Data Engineering, and Analytics to improve platform health, resolve data issues at the source, and increase confidence in how customer data is governed and used across the business.

WHAT YOU’LL DO

  • Improve the reliability of Everpure’s customer data platform by supporting Hightouch administration, validating data synchronization across Snowflake, Salesforce, and Marketo, and monitoring audience, identity resolution, and activation workflows to keep downstream processes running smoothly.
  • Build and scale SQL-based data quality checks that validate record counts, field completeness, attribute consistency, data freshness, segment membership, and sync accuracy across systems, enabling earlier detection of issues before they affect campaigns, lead routing, or reporting.
  • Investigate data discrepancies across Hightouch, Snowflake, Salesforce, and Marketo, identify root causes, and drive remediation with cross-functional partners to improve data accuracy, usability, and trust.
  • Define and operationalize data governance standards, including data definitions, metadata standards, business rules, naming conventions, and taxonomy practices that create a more consistent and scalable customer data foundation for marketing and revenue teams.
  • Partner with Marketing Operations, Revenue Operations, Analytics, and Data Engineering teams to improve observability, monitoring, and alerting for schema changes, missing data, failed syncs, duplicate records, and unexpected volume shifts.

WHAT YOU BRING

  • Strong SQL skills and the ability to use data to identify issues, validate assumptions, and improve the quality and reliability of customer and account data across complex systems.
  • Experience working with customer data platforms, marketing technology ecosystems, or data operations environments where accuracy, reconciliation, and cross-system consistency are critical to business outcomes.
  • The ability to translate data quality issues into clear actions, partner effectively across technical and business teams, and drive process improvements that strengthen trust in shared data assets.
  • Familiarity with platforms and concepts such as Hightouch, Snowflake, Salesforce, Marketo, dbt, APIs, data integrations, metadata management, identity resolution, Customer 360 architectures, and enterprise data governance practices.
  • We are primarily an in-office environment and therefore, you will be expected to work from the Bangalore office in compliance with Everpure’s policies, unless you are on PTO, or work travel, or other approved leave.

#LI-ONSITE

WHAT YOU CAN EXPECT FROM US:

  • Innovation: We celebrate those who think critically, like a challenge, and aspire to be trailblazers.
  • Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortune's Best Workplaces in Technology™, Fortune's Best Workplaces in the Bay Area™, and certified as a Great Place to Work®!
  • Team: We build each other up and set aside ego for the greater good.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events. Check out purebenefits.com for more information.

ACCOMMODATIONS AND ACCESSIBILITY:

Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at [email protected] if you’re invited to an interview.

OUR COMMITMENT TO A STRONG AND INCLUSIVE TEAM:

We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.

Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

Join us and bring your best.

Bring your bold.

Pure and simple.

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CDP Platform Analyst at Pure Storage | Renata