Digital analyst

The manager is looking for candidates that have strong reporting and analyst skills:

Passionate about the digital space! Candidates should have 2-3 years of experience and ideally an educational background in digital marketing strategy/channels and measurement, including Website, SEM/SEO, social media, influencer marketing, display, eCRM, video, mobile, ecommerce, etc. 

You will support two Senior Digital Marketing Managers within the Pfizer Consumer Healthcare group on brands such as: Children’s Advil®, ChapStick®, Emergen-C, and Centrum® among others. 

The Analyst position mainly will be analyzing social media performance, media performance, website performance etc, pull together into reports and derive trends and actionable insights/recos from that data. 

Additionally, they’ll help with some ad-hoc projects and some finance related work Another big part of the role is doing the User Acceptance testing on our websites, newsletters etc. Essentially it’s QA.

Key activities include: Monthly data reporting, analysis, and insight generation for all digital tactics (social/web/media/social listening) using various digital measurement techniques and tools (60%); User Acceptance Testing of websites & other digital programs (25%); Budget management (5%); Other related projects (10%). 

Excellent Analytical Skills and experience using various tools to analyze and present data such as Omniture, Google Analytics, Facebook Insights, Radian 6, Excel, Powerpoint, etc; 

Detail oriented – requires keen eye for User Acceptance testing and an ability to make sure all aspects of programs are addressed and data used in analytic tools is accurate; Critical thinking/insight generation – turning data into meaningful insights that are actionable to move the business forward and proactively identify issues that may need resolving

Project management – being able to manage multiple projects and move them forward in a timely manner;

People skills – Ability to build relationships quickly with a number of cross functional partners (Brand, Digital, Technology, Digital agencies, advertising, etc)

To know more about this position, please contact:

Sagar Rathore
630-485-2166