Senior Strategist

Company description Leo is built upon the foundation that what helps people, helps business

We are in the business of Reinvention - always adapting, shifting and evolving to identify and support the changing needs of today, using creative problem solving to unlock commercial success for our clients

We’ve worked hard to be one of Australia’s leading communications agencies, and our ambition is to be the most innovative creative solutions company in the world, and to have fun doing it

Overview As a Senior Strategist, you’ll play a key role in developing smart, effective solutions and contributing to new business efforts

You’ll work closely with senior strategy leads, business management and creative teams to explore business challenges and identify opportunities for growth

The role blends day-to-day strategic delivery with building the skills and relationships that will define your growth as a strategist—leading strategy on key parts of a portfolio while supporting broader brand platforms and larger projects

If you’re naturally curious, confident in a room, and energised by thoughtful debate (the good kind), you’ll fit right in

- In this role, you will: Bring sharp strategic thinking to integrated campaigns and brand experiences, helping shape world-class creative work

Lead strategy on select streams of work with autonomy, while supporting broader brand platforms and larger projects across the portfolio

Build trusted relationships by delivering thoughtful, results-oriented strategy that supports brand and business growth

Craft clear, compelling brand, communications and channel strategies across digital, traditional and experiential touchpoints

Synthesise research, data and cultural insight into clear strategic direction, inspiring briefs and strong narratives

Collaborate closely with creative and business management teams, contributing to workshops, presentations and new business when needed

- We’re keen to meet people who bring many of the following: Proven experience in a strategy role within a creative agency or consultancy environment

Strong foundations in brand, creative and communications strategy, with experience across integrated campaigns

Excellent craft in insight development, brief writing, storytelling and presentation, with confidence presenting to senior stakeholders

Experience interpreting research and data (quant, social, behavioural, brand or performance) and turning it into clear strategic direction

A naturally curious, proactive working style—comfortable challenging briefs, contributing ideas and shaping strategic thinking

Strong collaboration and relationship-building skills, with the confidence to work autonomously and as part of a close-knit team

Why this role / Why Leo

If you’re looking for a senior strategy role where you can do meaningful work, sharpen your craft, and enjoy the ride, this one’s built for you

What you can expect from this role: Real ownership with support — space to lead strategy with growing autonomy, backed by senior guidance when needed

Variety and momentum — integrated campaigns, brand experiences, and the kind of briefs that keep you curious and learning

A culture that’s kind and high-performing — we’re hard on the work, but kind on the people, and we’ve got each other’s backs

Curiosity + healthy debate welcomed — we’re relentlessly curious, open to opinions, and we don’t take ourselves too seriously

What you can expect from us: Partner with some of the best clients in Australia: ANZ Banking, Destination NSW, Suncorp, Bundaberg Rum, Superloop, HBF, Johnnie Walker, Red Rooster and Vitasoy to name a few Make the best work of your career: We believe in the power of creativity to transform human behaviour

Each one of us is held accountable for contributing to ideas of the highest standard in the world

And we’re recognized for it

More recently we ranked #1 Agency of the Year by Campaign Brief’s The Work and #3 Regional Agency of the Decade by Cannes Lions

Work with the best people: If you’ve ever met a Burnetter you’ll know we stand apart

Our agency is filled with smart, kind people who are passionate about the work and who genuinely care about each other

Have the best experience: We have industry-leading flexibility and a culture we’re famous for

Our structure and processes are uncomplicated because we focus on output

And there are endless opportunities for growth in both Leo Burnett and Publicis Groupe more broadly with access to global opportunities and L&D programs

What we will offer you: Be a part of the Publicis Groupe family, one of the world’s most progressive and dynamic modern communications businesses

Enjoy all the perks that come with our network offering: A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing

A creative, fun and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach “working your way, with us!” Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network

Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes A culture of open feedback and support to reach your goals through our Career Conversations program

A committed Diversity, Equality and Inclusion strategy driven through our Viva

Women, Égalité, enABLE and Embrace (reconciliation action plan) programs

Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year

Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer

Access to counsellors, psychologists and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs

If you don’t tick every box in this ad, please don’t rule yourself out

We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes – so if this role resonates with you, please apply

Diversity

Inclusion

Equity

More than just words, these are part of our DNA

At Publicis Groupe we are committed to the inclusion and recognition of all people; regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status and religious affiliation

We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in

We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions

Uniqueness is powerful; without it we wouldn’t be where we are today

So be you – we like it that way

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process

If you need any assistance or adjustments, please contact us via [email protected] - your personal information will be kept confidential.