Group Strategy Director

Company description At Zenith, we are a connected team with purpose

We are driven to create new perspectives through modern media

We believe marketing is a powerful investment that can build and grow brands and increase business profitability

So we unlock opportunities for growth by placing consumer behavior, attitudes, and insights at the heart of everything we do

We pride ourselves on delivering return on investment, imagination, and insight

Central to this vision is the knowledge that we are only as good as our people

To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry

We know it is not the sum of one but the sum of all of us that make us great

Our behaviors are: Be Bold, Be Kind, Be Better Together

We’re determined to eradicate any barriers that prevent our people from achieving their fullest potential

We offer progressive flexible working options to everyone at all levels — it’s not a policy

It’s behavior-led and reinforced through our values

Mental health & wellbeing is something we consider a priority — it's championed by our own people internally and is a regular conversation

We have a lot of fun — we’re constantly looking at reinventing how we’re connecting with each other

Overview About the role As Group Strategy Director, you’ll step into a role with real scope to shape ideas, influence outcomes and raise the bar on what great media strategy looks like

This is an opportunity for a strategist who thrives on variety and impact

You’ll switch comfortably between deep client problem solving, creative collaboration, mentoring senior talent, and shaping strategic standards across the agency

You’ll lead strategic excellence across a portfolio of ambitious, high-profile clients - from a challenger brand looking to disrupt categories, to established businesses entering their next phase of growth - working closely with senior clients and stakeholders to guide complex decisions with confidence, creativity and commercial rigour

The role is intentionally hands on

You’ll author and shape strategy on major briefs, push bravery in thinking, and help teams move from good work to genuinely influential, market leading ideas

Alongside this, you’ll have the autonomy to think bigger - evolving Zenith’s strategic product and creating work with real award-winning potential

Operating at group level while staying close to the craft, you’ll drive work where strategy proves its value: diagnosing where growth truly comes from, building the case for smarter media investment, and aligning teams around a clear definition of success

If you’re motivated by ambitious clients, brave ideas, provable effectiveness and the chance to leave a clear strategic imprint, this is a role where your thinking will be seen, valued and stretched

do with us Lead strategic excellence across a patch of key paid clients, ensuring strategies are anchored in business objectives, clear KPIs and measurable outcomes

Champion Zenith’s ROI3 approach (Insight, Imagination, Investment), embedding connected planning and brave thinking across client teams

Shape and author strategy on complex or high stakes briefs, while also elevating work through coaching of other team members

Partner with clients as a trusted advisor, confidently guiding clients and teams through strategic decisions, annual planning and growth conversations

Translate deep consumer, business and cultural insight into compelling, actionable communication and media strategies

Push for more imaginative, distinctive ideas - encouraging clients and teams to be braver, backed by marketing science and rigour

Drive innovation by bringing together media, data, technology and creative thinking to deliver work with real PR and award potential

Contribute to new business pitches by shaping strong strategic narratives and clearly articulating Zenith’s point of view

Mentor other team members on the Strategy team, raising overall strategic capability, craft and confidence across the team

Collaborate closely with planning, investment, data, product and broader Publicis Groupe teams to deliver fully integrated solutions

What You’ll Bring Proven experience operating at a Senior Strategy Director or Strategy Lead level, ideally within a media agency, or media publisher, where the remit went beyond individual briefs to owning strategic standards across multiple clients

A strong track record of leading strategy across multiple clients, including complex or high investment accounts

Confidence setting strategic direction, challenging thinking and elevating the work of other Strategists

Experience being accountable for measurement frameworks, linking media choices to client KPIs and business outcomes

Experience partnering with senior clients – you can confidently hold a room, shaping the strategic narrative and point of view

Hands on strategic capability – you’re comfortable getting into the detail as well as leading from a higher altitude

Experience contributing to new business pitches, particularly shaping the strategic story and perspective

Curiosity for emerging channels, platforms and formats, with an ambition to create work that stands out in market

A collaborative mindset - You work effectively and constructively with multi-disciplinary teams to turn ideas into action and contribute to award-worthy work

What you’re looking for A supportive and collaborative culture

Clients who are encourage innovative thinking and are open to be challenged

An opportunity to deepen your digital channel expertise and grow into an omnichannel activation and planning expert

Ambition to fulfil your career goals in a business large enough to accommodate them. #LI-LJ1 Additional information Publicis Groupe

: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses

You can learn more

at www.publicisgroupeanz.com

Enjoy all the perks that come with our network offering: A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing

A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us." Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network

Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes

A culture of open feedback and support to reach your goals through our Career Conversations program

A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees

Leave

including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service

Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year

Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave

Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs

A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses

Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/ Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network

If you don't tick every box in this ad, please don't rule yourself out

Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement

We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply

Diversity

Inclusion

Equity

More than just words; these are part of our DNA

At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation

We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate

We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions

Uniqueness is powerful; without it, we wouldn't be where we are today

So be you — we like it that way

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process

If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.