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Publicis Collective

Manager, Retail Media Ad Product Strategy

Chicago, Illinois, United StatesPosted 4 weeks ago
Full-timeremote

Job Description

Company description Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday

Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem

These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results

Learn more at https://www.marsunited.com/

Overview Retail media is one of the fastest growing media platforms

Mars United Commerce is a retail commerce partner that helps retailers monetize and connect brands to customers in a meaningful way

Thought leadership is part of our DNA

We take pride in what we do and how we do it, and always welcome the opportunity to share our experiences and expertise with our clients, partners, and industry peers

We're looking for a Manager, Retail Media Ad Product Strategy

This person plays a critical role in supporting the sales organization through strategic media planning guidance, and data‑driven solutions that drive revenue

This role works closely with sales, product, measurement, and retail partners to develop campaign and media strategies that align to client business objectives; such as growing share, driving trial, increasing velocity, and building brand preference

This role will help translate Retail Media Network (RMN) ad products, audiences, and measurement capabilities into scalable, compelling solutions for brand clients

Candidates must reside within a commutable distance to our Chicago or Detroit (Troy) office for a hybrid work schedule

What will you do

You will support revenue growth for North American Retail Media Networks by partnering closely with sales teams to shape media strategy, audience approaches, measurement frameworks, and client storytelling

You will act as a subject matter expert across media planning, audience strategy, and campaign measurement while helping identify opportunities for innovation and improvement

PRIMARY

: Media & Sales Strategy Support overall media strategy development for the Retail Media Network, translating capabilities into effective go‑to‑market solutions and process Partner with Sales on RMN media planning strategy, including audience and inventory recommendations aligned to client objectives Support sales and planning practices across both audience and media planning Ad Product & Network Strategy Contribute to Retail Media Network ad product strategy and roadmap development in partnership with Product and Leadership Identify ad product innovation opportunities based on sales feedback, client needs, and market trends Support sales with positioning, messaging, and enablement materials for RMN ad products Client & Internal Collaboration Participate in and help lead strategic client meetings with retail partners, brand clients, and internal teams (Sales, Product, Measurement, Yield, etc.) Identify sales blockers and opportunity gaps and help drive internal initiatives to address them Support strategic client business reviews and proactive category or brand package development Continuously monitor and improve internal processes, documentation, and client deliverables SKILLSETS REQUIRED: 5-7 years of experience in sales enablement, media strategy, retail media, or related roles Experience supporting or developing media strategies within a retail media, digital media, or shopper marketing environment Strong understanding of media planning, audiences, attribution, and performance measurement Experience with display advertising, media planning, ad operations, or media sales is a plus Strong analytical skills with the ability to translate data into actionable insights and recommendations Advanced Microsoft Office skills, especially Excel and PowerPoint Strong business writing and presentation development skills Client‑facing experience supporting meetings, reviews, and strategic discussions Highly collaborative, organized, and able to manage multiple priorities in a fast‑paced environment Additional information The Power of One starts with our people

To do powerful things, we offer powerful resources

Our best-in-class wellness and

offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The

offerings listed are available to eligible U.S

Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents

We also offer medical and voluntary

to our freelancers and temporary employees

Voluntary benefit options include supplemental medical insurance, transportation, and parking

, legal

, pet insurance, and auto and home insurance

You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary

You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period

Mars United℠ Commerce is an

Employer

Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]

All your information will be kept confidential according to EEO guidelines

Range: $75,050- $107,835 annually

This is the pay range the Company believes it will pay for this position at the time of this posting

Consistent with applicable law,

will be determined based on the skills,

, and experience of the applicant along with the

of the position, and the Company reserves the right to modify this pay range at any time

Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party

administration system once certain criteria have been met

Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off

The Company anticipates the application deadline for this job posting will be June 30, 2026.

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Manager, Retail Media Ad Product Strategy at Publicis Collective | Renata