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Dahl Consulting

Marketing Manager, Social Analytics, Listening, Insights and Measurement

Posted 6 days ago

Job Description

  • Build our social listening capabilities, to make it more real-time, AI enabled across the entire social content lifecycle.
  • Consult and provide strategic expertise for all our product area marketing teams (e.g. Search, Pixel, Gemini etc), framing and translating business questions into appropriate social investigative studies and reports.
  • Work separately and with agencies to run deep social-first insights on our content performance, by leveraging the best of our AI capabilities in listening, monitoring and measurement.
  • Work fluidly with social creative teams and agencies on social first transformation for Google India by modernizing the approach to social across organic, paid social, and influencer strategy.
  • Manage social agency relationships, vendors and also build a playbook for measurement and insights to inspire partner agencies and use as a lighthouse for our regional teams.

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Marketing Manager, Social Analytics, Listening, Insights and Measurement at Dahl Consulting | Renata