Job Description
Are you passionate about the intersection of technology, advertising, and public policy?
Do you thrive on navigating complex legislative landscapes and influencing outcomes that shape the digital economy?
The Interactive Advertising Bureau (IAB) is looking for a Director of State Public Policy to lead advocacy and legislative engagement across the U.S. at the state level. In this highly visible role, you鈥檒l work with policymakers, regulators, and industry leaders to advance data-driven innovation while protecting consumer trust.
If you鈥檙e a strategic thinker who鈥檚 ready to help shape the future of digital advertising, this is your moment.
馃捈 What You鈥檒l Do
As the Director of State Public Policy, you鈥檒l:
Policy Development & Advocacy
- Lead state-level engagement on legislative and regulatory issues impacting the digital advertising industry.
- Serve as a registered lobbyist before state legislatures, advancing thoughtful, innovation-friendly policies around data privacy, technology, and digital media.
- Analyze legislation, regulation, and self-regulatory proposals to ensure IAB and its members remain proactive and well-positioned.
- Craft policy positions and briefing materials that clearly communicate industry priorities to lawmakers and the public.
Member Engagement
- Keep IAB members informed through regular policy updates, summaries, and insights on key state developments.
- Provide strategic guidance to members navigating compliance, advocacy, and state-level initiatives.
- Build coalitions and foster relationships with advocacy partners and policymakers to amplify industry impact.
馃 Who You Are
- You bring at least 3+years of experience in state-level public policy, government relations, or legislative affairs, ideally focused on digital advertising, technology, or media.
- You hold a Bachelor鈥檚 degree and possess a strong understanding of how public policy intersects with business innovation.
- You鈥檙e an exceptional communicator鈥攁ble to distill complex topics into clear, persuasive messages for executives, policymakers, and public audiences.
- You demonstrate sound judgment, strategic thinking, and political acumen, knowing when to influence, negotiate, and build consensus.
- You鈥檙e a self-starter who thrives in dynamic environments, balancing multiple priorities while delivering measurable outcomes.
- You embody the highest levels of integrity, discretion, and professionalism in every interaction.
馃殌 Why You鈥檒l Love IAB
At IAB, you鈥檙e not just joining an organization鈥攜ou鈥檙e joining a movement shaping the future of digital media and marketing.
Be Part of Something Bigger: Your work directly contributes to advancing innovation, accountability, and transparency across the digital advertising ecosystem.
Unleash Your Potential: We invest in your growth through mentorship, professional development, and stretch opportunities that help you reach your next career milestone.
A Culture of Curiosity: Curiosity isn鈥檛 just encouraged鈥攊t鈥檚 celebrated. Every day brings new opportunities to explore emerging trends and technologies.
Collaboration is Key: You鈥檒l work alongside a diverse, talented team that believes bold ideas and shared problem-solving drive real progress.
Commitment to Well-Being: We believe in balance鈥攐ffering flexibility, remote work options, and a culture that prioritizes your personal and professional well-being.
Inclusivity Creates Unity: We celebrate individuality and are committed to building a workplace where everyone鈥檚 voice is heard and valued.
About IAB
The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Our membership includes 700+ leading media companies, brands, and technology firms. We develop industry standards, conduct research, and provide education that shapes the future of digital marketing.
Headquartered in New York City, IAB operates globally across five continents. We are proud to be an equal opportunity employer and are committed to building a diverse and inclusive workforce.